# English Botanical Aperitifs Aker English Rosé Aperitif is Redefining Aperitif Culture in the UK By Laura McQuarrie | Published 2022-08-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/english-rose-aperitif References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2022/07/aker-debuts-uniquely-english-aperitif/)  [Aker](https://www.trendhunter.com/trends/cien-por-cien-natural) English Rosé Aperitif is the result of a collaboration between English wine producer Chapel Down and spirits distiller Capreolus Distillery and it speaks to consumers who are looking for premium products made with all-natural ingredients and without sugary preservatives. From blossoms, roots and spices to wormwood, the aperitif is brimming with [English botanical flavors](https://www.trendhunter.com/trends/botivo-x-ottolenghi). For a [lighter and longer drinking experience](https://www.trendhunter.com/trends/paramour-aperitifs), the product is bottled at 17% ABV. The Aker Perfect Serve comes in an ice-filled wine glass, topped with tonic or soda and garnished with an English strawberry and sprig of home-grown mint. As a uniquely English aperitif brand, Aker is on a mission to tap into rising consumer awareness around health, provenance and the "thirst for appreciating all things home-grown." ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 13% | Activity: 19% | Freshness: 12% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **English Botanical Aperitifs:** Aker's all-natural and English botanical flavors in their aperitif is tapping into the rising trend of consumers looking for premium products made with natural ingredients. - **Redefining Aperitif Culture:** Aker is redefining aperitif culture in the UK by offering a uniquely English aperitif experience using locally-sourced botanicals. - **Lighter and Longer Drinking Experience:** Aker's use of a lighter 17% ABV in their English Rosé Aperitif offers a longer and more refreshing drinking experience that is appealing to health-conscious consumers. ### Who This Affects Most - **Alcoholic Beverages:** Aker's use of locally-sourced botanicals presents an opportunity for the alcoholic beverage industry to explore unique flavor profiles through natural and sustainable options. - **Food and Beverage Tourism:** Aker's focus on utilizing homegrown ingredients in their aperitifs presents an opportunity for the food and beverage tourism industry to offer unique and authentic experiences centered around local and regional ingredients. - **Healthy Lifestyle Products:** Aker's emphasis on natural ingredients and a lighter drinking experience presents an opportunity for the healthy lifestyle products industry to incorporate the same principles into their product offerings. ## Related on Trend Hunter - [Alcohol-Free Italian Aperitivo](https://www.trendhunter.com/trends/wilderton-botanical-spirit.md) - [Zero-Alcohol Botanical Spirits](https://www.trendhunter.com/trends/bittersweet-aperitivo1.md) - [Non-Alcoholic Rhubarb Aperitifs](https://www.trendhunter.com/trends/mother-root-rhubarb.md) - [Non-Alcoholic Aperitif Drinks](https://www.trendhunter.com/trends/strykk-not-aperitivo.md) - [Bitter Non-Alcoholic Aperitifs](https://www.trendhunter.com/trends/amaro.md) - [Alcohol-Free Botanical Spirits](https://www.trendhunter.com/trends/bittersweet-aperitivo.md) - [Fruit-Forward Sparkling Aperitifs](https://www.trendhunter.com/trends/rose-city-fizz.md) - [Rich Rhubarb Apéritifs](https://www.trendhunter.com/trends/casa-komos-brands-group.md) - [Low-Alcohol Aperitivo Spirits](https://www.trendhunter.com/trends/berry-bros-rudd-barrelaged-aperitivo.md)