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# Antioxidant-Rich Energy Drinks
The Yusa Energy Tea Contains No Added Caffeine

By Michael Hemsworth | Published 2018-06-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/energy-tea
References: [foodbev](https://www.foodbev.com/news/bft-drinks-launches-yusa-energy-tea-created-from-guayusa-leaves/) & [yusadrinks](https://yusadrinks.com)

Alternative energy is gaining more popularity amongst costumers who are looking for a way to stay fueled throughout their day, so new products like Yusa Energy Tea are being developed with this in mind.

Free of added caffeine and tea, the drink is made with guayusa, which is reported to be the most caffeinated plant in the world after traditional coffee beans. The ingredient is reported to offer a balanced, clean and sustained boost to your energy levels to prevent you from crashing after consumption.

The Yusa Energy Tea is also packed with twice as many [antioxidants as green tea](https://www.trendhunter.com/trends/naked-sparkling-energy), which makes it a truly healthier alternative to traditional energy drinks. The drink is flavored without the use of sugar and is also [free of both preservatives and taurine](https://www.trendhunter.com/trends/energy-supplement1).

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 56% | Activity: 72% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Alternative Energy Drinks:** Developing energy drinks that provide sustained energy without added caffeine or tea.
- **Guayusa as a Caffeine Source:** Exploring the use of guayusa, a highly caffeinated plant, as a natural alternative to traditional coffee beans.
- **Antioxidant-rich Beverages:** Creating healthier energy drinks with higher antioxidant content than traditional options.

### Where This Applies

- **Beverage Industry:** Opportunity for beverage companies to innovate and create alternative energy drinks that cater to health-conscious consumers.
- **Health Food Industry:** Potential for health food companies to provide antioxidant-rich energy drink options as a healthier alternative in the market.
- **Natural Ingredients Industry:** Demand for natural caffeine sources like guayusa opens up opportunities for suppliers of such ingredients to cater to the energy drink market.

## Related on Trend Hunter

- [Yaupon Energy Drinks](https://www.trendhunter.com/trends/rambler-yaupon-energy.md)
- [Consumer-Driven Energy Drinks](https://www.trendhunter.com/trends/yerba-energy-drinks.md)
- [Caffeine-Free Energy Drinks](https://www.trendhunter.com/trends/sugarfree-energy-drinks.md)
- [Energizing Summertime Teas](https://www.trendhunter.com/trends/yerba-madre-watermelody.md)
- [Unsweetened Tea Energy Drinks](https://www.trendhunter.com/trends/steaz-yerba-mate.md)
- [Nutritional Caffeine Alternatives](https://www.trendhunter.com/trends/energy-supershot.md)
- [Tea-Based Energy Shots](https://www.trendhunter.com/trends/hteao-energy-shots.md)
- [Alternative Energy Drinks](https://www.trendhunter.com/trends/avvika.md)
- [Sparkling Yaupon Teas](https://www.trendhunter.com/trends/sacred-energy.md)
