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# Illuminating Beer Mugs
The Energy Glass is an Enlightening Way to Enjoy Your Favorite Brew

By Robyn Currie | Published 2010-06-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/energy-glass
References: [yankodesign](http://www.yankodesign.com/2010/06/24/beer-energy/) & [raverstudio](http://raverstudio.com/)

When it is time to get down to business, and [beer needs to be poured](https://www.trendhunter.com/trends/miller-lites), you need to do so with style. The Energy Glass by Carlos Zanotti Cavazzoni of Raver Studio keeps you beverage stylish while maintaining its frosty temperature.

The simple and sleek glass has a space for a [small LED light](https://www.trendhunter.com/trends/glowyld-collection). With color options like red, blue and green, the Energy Glass will give your brew the perfect glow to match the one you will have in a few more drinks.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 65% | Activity: 76% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen)

## Key Themes

### What's Driving This Trend

- **LED Glassware:** Opportunity for disruptive innovation in the glassware industry by incorporating LED lights to enhance the visual experience of consuming beverages.
- **Temperature-maintaining Drinkware:** Disruptive innovation opportunity in the drinkware industry to create products that can keep beverages frosty for longer periods.
- **Personalized Drinking Experiences:** Opportunity in the beverage industry to offer customized drinking experiences through the use of LED lights and color options.

### Who This Affects Most

- **Glassware:** Disruptive innovation in the glassware industry by integrating LED lights to create visually appealing and functional products.
- **Drinkware:** Opportunity for disruptive innovation in the drinkware industry by developing temperature-maintaining products to enhance beverage enjoyment.
- **Beverage:** Disruptive innovation opportunity in the beverage industry to offer personalized drinking experiences utilizing LED lights and color options in glassware.

## Related on Trend Hunter

- [Glow-in-the-Dark Water Bottles](https://www.trendhunter.com/trends/glow-in-the-dark-water-bottle.md)
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- [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md)
- [Captivating Tonal Drinking Glassware](https://www.trendhunter.com/trends/podio-cup.md)
- [Perfect Sound-Producing Drinkware](https://www.trendhunter.com/trends/perfect-cheers.md)
- [Festive Tree-Inspired Mugs](https://www.trendhunter.com/trends/christmas-tree-mugs.md)
- [Dedicated Craft Cocktail Glasses](https://www.trendhunter.com/trends/hybrid-cocktail-glass.md)
- [Aurora Lights-Inspired Glassware](https://www.trendhunter.com/trends/rex-rock.md)
