# Functional Day-to-Night Fragrances The Energise & Unwind Duo is Made to Be Used at Different Times By Laura McQuarrie | Published 2025-04-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/energise-unwind-duo References: [liverpoolecho](https://www.liverpoolecho.co.uk/whats-on/shopping/sunshine-in-a-bottle-perfume-31499460) & [hellogloriah](https://hellogloriah.com/collections/all-products/products/energise-unwind-duo)  Gloriah specializes in making all-natural hormonal remedies for all life stages—from perimenopause and menopause to post-menopause—and its Energise & Unwind Duo shares a simple yet effective way to combat brain fog, fatigue and difficulty sleeping. While Hey, Sunshine uses scientifically validated fragrance technology to support a clear-headed, uplifted feeling for starting the day, Slow [Jam](https://www.trendhunter.com/trends/pear-jam) eases stress and assists with deep, restful sleep. Fragrance is evolving beyond pleasant aromas to become a powerful tool for self-care, offering functional benefits through carefully crafted scent profiles. [Mood-influencing fragrances](https://www.trendhunter.com/trends/lr-mood-infusion) like these are designed to be used at different times of the day, and are formulated to guide people into intentional states of being, transforming everyday rituals into mindful experiences. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 76% | Activity: 84% | Freshness: 39% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Mood-enhancing Fragrance Duos:** Fragrances that serve different functions at specific times of day are becoming a new category, offering consumers synchronized scents that align with their daily emotional rhythms. - **All-natural Hormonal Remedies:** Innovative natural remedies are gaining attention for addressing hormonal changes through non-traditional delivery methods, such as scented products aimed at offering holistic wellness solutions. - **Science-backed Aromatherapy:** Integration of scientifically backed fragrance technology in aromatherapy marks a shift towards evidence-based products, enhancing the credibility and effectiveness of mood-altering scents. ### Who This Affects Most - **Wellness and Self-care:** The expanding role of functional scents in self-care highlights opportunities for wellness brands to innovate personalized, experience-enhancing products. - **Natural Health Products:** The demand for natural and sustainable health solutions is driving growth in industries focused on developing plant-based alternatives to traditional treatments. - **Scent and Fragrance:** A shift towards functional, benefit-driven fragrances is revitalizing the scent industry, creating new niches that focus on cognitive and emotional well-being. ## Related on Trend Hunter - [Sleep-Improving Fragrances](https://www.trendhunter.com/trends/this-works-1.md) - [Plant-Powered Functional Fragrances](https://www.trendhunter.com/trends/vibrance-face-aura-mists.md) - [Mood-Modulating Functional Fragrances](https://www.trendhunter.com/trends/aerway-functional-fragrance.md) - [Functional Sleep Fragrances](https://www.trendhunter.com/trends/this-works-own-time.md) - [Functional Fragrance Mist Lines](https://www.trendhunter.com/trends/functional-fragrance-mist.md) - [Mood-Boosting Aromatherapy Rollerballs](https://www.trendhunter.com/trends/aromatherapy-rollerballs.md) - [Mood-Focused Sprays](https://www.trendhunter.com/trends/moodscentz-by-wizard-wellness.md) - [Expressive Feel-Good Fragrances](https://www.trendhunter.com/trends/being-fragrance.md) - [Positively Uplifting Perfumes](https://www.trendhunter.com/trends/perroy.md)