# Flavorful Electrolyte Supplements Hammer Nutrition Endurolytes Fizz is Infused with Vitamins By Michael Hemsworth | Published 2018-06-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/endurolytes-fizz References: [trndmonitor](https://trndmonitor.com/supplement-spotlight-hammer-nutrition-endurolytes-fizz-effervescent-electrolyte-replenishment/) & [hammernutrition](https://www.hammernutrition.com/) Consumers are leading fast-paced lifestyles that require balance, so the [Hammer Nutrition](https://www.trendhunter.com/trends/deep-clean-laundry-detergent) Endurolytes Fizz supplement has been introduced as a new way to keep their health in check. The [supplement tablets](https://www.trendhunter.com/trends/electrolyte-tablet) are crafted with a mix of sodium bicarbonate, calcium chloride, calcium carbonate, magnesium oxide and potassium bicarbonate to help consumers recovery after a workout. The cola flavor is also infused with 20 grams of caffeine per tablet that is sourced from green tea, while each variety is free of sugar, calories and carbs to make them suitable for health-conscious individuals. The Hammer Nutrition Endurolytes Fizz tablets acknowledge the expanding nature of the supplement market as consumers seek out natural ways to maintain a healthy lifestyle without having to change their routine. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 43% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Electrolyte Supplementation:** Disruptive innovation opportunity: Develop new flavors and ingredients for electrolyte supplements that appeal to health-conscious individuals with busy lifestyles. - **Natural and Healthy Supplements:** Disruptive innovation opportunity: Create new natural and healthy supplements that help individuals maintain a healthy lifestyle without having to drastically change their routines. - **Caffeinated Supplements:** Disruptive innovation opportunity: Develop new caffeinated supplements that provide a boost of energy without the negative effects of sugar, calories, and carbs. ### Industries Being Reshaped - **Sports Nutrition:** Disruptive innovation opportunity: Develop new electrolyte supplements specifically tailored for athletes with varying health needs. - **Natural Health:** Disruptive innovation opportunity: Create new natural and healthy supplements that cater to a broad range of consumer needs and lifestyles. - **Energy Supplements:** Disruptive innovation opportunity: Develop new supplements that provide an energy boost without sacrificing health and nutrition. ## Related on Trend Hunter - [Functional Mineral Supplement Powders](https://www.trendhunter.com/trends/magnesium-electrolyte-powder.md) - [Carbonated Hydration Drinks](https://www.trendhunter.com/trends/core-500-cola.md) - [Post-Workout Hydration Powders](https://www.trendhunter.com/trends/sport-electrolyte-powder.md) - [Natural Electrolyte Water Drops](https://www.trendhunter.com/trends/mayu-minerals.md) - [Zero-Sugar Electrolyte Packs](https://www.trendhunter.com/trends/xtend-healthy-hydration.md) - [Energy-Boosting Beverage Tablets](https://www.trendhunter.com/trends/pro-plus-fizz.md) - [Electrolyte Flavor Launches](https://www.trendhunter.com/trends/lth-supplement-line.md) - [Pre-Exercise Electrolyte Drinks](https://www.trendhunter.com/trends/sugarbreak.md) - [Mineral-Infused Electrolyte Waters](https://www.trendhunter.com/trends/applied-nutrition.md)