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# Public Fashiontography
Karmen Pedaru Models in Public for Emporio Armani

By Melissa Greer | Published 2010-04-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/emporio-armani-fashion
References: [fashionologie](http://www.fashionologie.com/Emporio-Armani-Like-Chanel-Creating-Fall-2010-Campaign-Buzz-Shooting-Publicly-8013213) & [emporioarmani](http://www.emporioarmani.com/)

New Yorkers caught a glimpse of the future as Karmen Pedaru was spotted in New York City modeling for an upcoming Emporio Armani [fashion spread](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam). Rather than being photographed in a private setting, this photoshoot took place in the [city streets](https://www.trendhunter.com/trends/back-to-the-city) for all to see.

Pedaru is seen in several [all-black outfits](https://www.trendhunter.com/trends/jiyongkim-fw25), perhaps in anticipation for the Fall 2010 Emporio Armani fashion collection. Looks like we can expect a dangerously dark and chic collection from the Italian fashion house this fall.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 11% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Public Fashiontography:** More fashion brands may start conducting their photo shoots in public places as it generates buzz and social media presence.
- **Streetwear Fashion:** There may be a surge in demand for streetwear fashion as more brands shift to public photo shoots and embrace urban vibes.
- **Seasonal Fashion Collections:** Fashion houses may explore different themes and moods for their seasonal fashion collections to provide a unique and eye-catching experience for customers.

### Industries Being Reshaped

- **Fashion:** Fashion brands and designers can leverage public spaces and seasonal themes to showcase their latest collections and appeal to wider audiences.
- **Tourism:** Urban cities could use public fashion shoots as a source of tourism and attraction, promoting their streets and landmarks as hotspots for fashion enthusiasts.
- **Social Media Marketing:** The use of public spaces for fashion photo shoots presents an opportunity for brands to leverage social media as a marketing tool and reach a broader audience.

## Related on Trend Hunter

- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md)
- [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md)
- [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)
- [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Fashion Designer City Cars](https://www.trendhunter.com/trends/fiat-500e-x-giorgio-armani.md)
- [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md)
- [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)
