# Emotional Support Plushies WDYM Just Launched a New Doll for Kids and Its Called Ouch & Oops Plush By Kalin Ned | Published 2023-01-18 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/emotional-support-plushies References: [amazon](https://www.amazon.com/Ouch-Oops-Apology-Plushies/dp/B0BJM2YB95?ref_=ast_sto_dp&tag=trenhunt0f-20)  WDYM’s line of emotional support plushies is all about providing kids with the necessary tools to become well-rounded people when they grow up. The brand has been known for a variety of emotional-centric products for children, including the [Emotional Support Fries](https://www.trendhunter.com/trends/baked-goods-plushies) and the MoodMellow Color-Changing Squishable Mood Light. Now, WDYM is launching a new addition to its range of emotional support plushies called the Ouch & Oops Plush. Retailing for $14.99, this offering strives to teach kids—and sometimes adults too—how to apologize and how to accept an apology, as well. It is a great toy for kids who may struggle with important [social-emotional development skills](https://www.trendhunter.com/trends/creatures-full-of-feelings-parenting-toolkit). One can hand out the "Ouch" toy when they've been wronged and the "Oops" when they have made the mistake. Image Credit: WDYM ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 84% | Activity: 87% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What Makes This Trend Stand Out - **Emotional-centric Products:** Brands can create more emotional-centric products for children to promote their social-emotional development skills. - **Apology Education Tools:** There is a growing market for apology education tools, including toys and games, that aim to teach kids and adults how to apologize and accept apologies. - **Interactive Plushies:** The popularity of interactive plushies, like the Ouch & Oops Plush, presents an opportunity for brands to integrate emotional education into their products. ### Sectors Adopting This - **Toy Industry:** Toy companies can develop emotional support lines with new offerings, like the Ouch & Oops Plush, that aim to educate children on emotional well-being and development. - **Education Industry:** Apology education tools can become a new category of products utilized in schools to teach children important social skills. - **Therapy Industry:** Therapy and mental health professionals can incorporate interactive plushies, like the Ouch & Oops Plush, in emotional development & therapy sessions with children. ## Related on Trend Hunter - [Emotional Exploration Plushes](https://www.trendhunter.com/trends/emotional-baggage-by-solobo-toys.md) - [Mental Health Plushies](https://www.trendhunter.com/trends/the-calmness-crew.md) - [Emotional Well-Being Dolls](https://www.trendhunter.com/trends/heartfuls.md) - [Emotional Reconnection Plushes](https://www.trendhunter.com/trends/repair-bear.md) - [Plush Toy Collectibles](https://www.trendhunter.com/trends/urupochachan.md) - [Anxiety Relief Plush Toys](https://www.trendhunter.com/trends/worry-monster.md) - [Dense Cuddlable Plushies](https://www.trendhunter.com/trends/sleepy-blobfish-plushie.md) - [Emotional Regulation Plushies](https://www.trendhunter.com/trends/flip-out-hammerhead.md) - [Sensory Plush Accessories](https://www.trendhunter.com/trends/mooshmoosh.md)