# TV-Show Christmas Markets The Emily In Paris Pop-Up In NYC Transported Visitors to Paris By Katherine Pendrill | Published 2023-01-01 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/emily-in-paris-popup-in-nyc References: [elitedaily](https://www.elitedaily.com/lifestyle/emily-in-paris-christmas-market-new-york-city) & [netflix](https://www.netflix.com/tudum/articles/emily-in-paris-season-3-new-york-activations)  Season three of the hit [Netflix](https://www.trendhunter.com/trends/chamre-offers) TV show 'Emily in Paris' dropped last month and with it came the Emily In Paris Pop-Up In NYC. Just in time for Christmas, Netflix launched a [pop-up market](https://www.trendhunter.com/trends/la-plaza-johanna-ortiz) to promote the show's latest season and to transport visitors to Paris. The pop-up – dubbed 'Little Paris' – was Emily in Paris-inspired Christmas market that also hosted screenings of the first three episodes of Season 3. At the market, visitors could nosh on [Parisian fare](https://www.trendhunter.com/trends/the-paris-baguette-shop) like crepes and hot chocolate, while those who attended the screenings got to enjoy their favorite show alongside other excited fans. Though the Little Paris experience is now over, the pop-up demonstrates how brands like Netflix are creating real-life experiences to go along with its fictional shows. Image Credit: Netflix ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 40% | Activity: 32% | Freshness: 14% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Tv-show Pop-up Markets:** TV networks are launching temporary markets to promote their shows and offer fans an immersive experience. - **Fictional-experience Crossovers:** Brands are creating real-life experiences to go along with their fictional shows for a more immersive and engaging experience. - **Christmas-themed Pop-up Markets:** Pop-up markets are becoming increasingly popular during the holiday season. ### Sectors Adopting This - **Entertainment Industry:** TV networks are using pop-up markets to promote new releases and create buzz around their shows. - **Hospitality Industry:** Pop-up markets can offer opportunities for creating unique experiences for customers and promoting food and beverage offerings. - **Event Planning Industry:** Pop-up markets offer opportunities for events planners and organizers to diversify their offerings and create more engaging and unique experiences for their clients. ## Related on Trend Hunter - [Unique TV Series Pop-Ups](https://www.trendhunter.com/trends/lillet-x-emily-in-paris.md) - [TV Series Cocktail Experiences](https://www.trendhunter.com/trends/chamre-offers.md) - [Streaming Series Fragrances](https://www.trendhunter.com/trends/emily-in-paris-fragrance.md) - [Show-Inspired Beverages](https://www.trendhunter.com/trends/emily-in-paris-inspired.md) - [Collaborative Rom-Com Drama Scents](https://www.trendhunter.com/trends/emily-in-paris-holiday.md) - [French Show-Themed Wines](https://www.trendhunter.com/trends/lillet-teams-up-with-emily-in-paris.md) - [Gameshow-Style Pop-Ups](https://www.trendhunter.com/trends/jo-malone-christmas-special.md) - [Iconic Show Toronto Popups](https://www.trendhunter.com/trends/the-one-in-toronto.md) - [Streaming Series Makeup Ranges](https://www.trendhunter.com/trends/revolution-x-emily-in-paris-collection.md)