# Emerging Food Brand Apps Pod Foods Spotlights Promising Companies in the Food Industry By Kalin Ned | Published 2022-04-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/emerging-food-brand References: [podfoods.co](https://podfoods.co/) & [fastcompany](https://www.fastcompany.com/90724410/most-innovative-companies-food-2022)  Pod Food is a company and digital platform that calls attention to emerging food brands and connects them with shoppers and big retailers. With the aim to bring about a new and improved grocery supply chain, the Austin-based Pod Food (which is essentially a wholesale marketplace) has compiled a large inventory of emerging food brands that can be accessed through an app. Driven by data and technology, Pod Food's wholesale marketplace offers trusted recommendations and a catalog with a unique selection. Built to adapt to the ever-changing retail landscape, the app also includes "hand-on customer support for brands and retailers," reliable on-time deliveries, and mindful inventory optimization that works to [minimize waste](https://www.trendhunter.com/trends/oh-a-potato). In the process, users of Pod Food do not only enjoy convenience but also peace of mind that they are doing their part in supporting growing, independent businesses. Image Credit: Pod Foods ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 41% | Activity: 46% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Emerging Food Brand Apps:** Digital platforms connecting emerging food brands with shoppers and big retailers have disruptive innovation opportunities in streamlining the grocery supply chain. - **Data-driven Wholesale Marketplaces:** Technology-powered wholesale marketplaces that offer unique recommendations and reliable deliveries have disruptive innovation opportunities in optimizing inventory and minimizing waste. - **Mindful Inventory Optimization:** Platforms that promote mindful inventory optimization have disruptive innovation opportunities in contributing to sustainability efforts and supporting independent businesses. ### Where This Applies - **Food Retail:** Food retailers can benefit from partnering with emerging food brand apps to expand their inventory and offer unique products to customers. - **Technology:** Innovative wholesale marketplaces powered by technology have the potential to disrupt traditional supply chain practices and reshape the industry. - **Sustainability:** Platforms promoting mindful inventory optimization have the potential to contribute to sustainability efforts across the food industry. ## Related on Trend Hunter - [Consolidated Food Industry Platforms](https://www.trendhunter.com/trends/food-industry-platform.md) - [UX-Focused Apps](https://www.trendhunter.com/trends/foodr-eats.md) - [Streamlined Meal Planning Apps](https://www.trendhunter.com/trends/foodpot.md) - [Pairing Catering Apps](https://www.trendhunter.com/trends/catering-app.md) - [Food-Focused Social Platforms](https://www.trendhunter.com/trends/foodfocused-social-platform.md) - [CPG-Startup Supporting Campaigns](https://www.trendhunter.com/trends/the-pop-up-grocer-fund.md) - [Curated Quick Commerce Retailers](https://www.trendhunter.com/trends/fastaf-technologies.md) - [Online Culinary Marketplaces](https://www.trendhunter.com/trends/online-culinary-marketplace.md) - [Social Podcast Discovery Platforms](https://www.trendhunter.com/trends/podopolo-app.md)