# Urgent Situation Skivvies The Emergency Underwear Dispenser Keeps You Clean in Any Situation By Jamie Danielle Munro | Published 2011-06-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/emergency-underwear-dispenser References: [theawesomer](http://theawesomer.com/emergency-underpants-dispenser/109023/) & [mcphee](http://www.mcphee.com/shop/products/Emergency-Underpants-Dispenser.html) If you've ever laughed a bit too hard and experienced some uncomfortable results, the Emergency Underwear Dispenser will keep you covered. This handy box looks like a [tissue dispenser](https://www.trendhunter.com/trends/freda-dispenser), but after pulling on the white tip it becomes clear that these do more than help a runny nose. This box of emergency skivvies comes in a set of five, and while the undies may not be the best to wear on a daily basis, they provide the perfect backup option. Keeping them on one's desk may be a bit much, but feel free to keep this Emergency Underwear Dispenser handy for all those bladder control needs. **Implications** - Using [humor to market a product](https://www.trendhunter.com/trends/lucky-energy) is a great way to establish a connection with the consumer. By making this connection, companies will find it easier to sell products to these buyers in the future. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 33% | Activity: 54% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear) ## Key Themes ### Key Themes Behind This Trend - **Emergency Underwear:** Opportunity for companies to create innovative and discreet emergency underwear products. - **Humor Marketing:** Potential for companies to utilize humor in marketing to establish stronger connections with consumers. - **Personal Hygiene:** Disruptive innovation opportunities in the personal hygiene industry for products that provide convenience and cleanliness. ### Where This Applies - **Apparel:** Opportunity for the apparel industry to create innovative and compact emergency underwear solutions. - **Marketing:** Potential for marketing industry to incorporate humor strategies for better consumer engagement and brand loyalty. - **Personal Care:** Disruptive innovation opportunities in the personal care industry for products that address hygiene needs in unconventional situations. ## Related on Trend Hunter - [Biodegradable Undergarments](https://www.trendhunter.com/trends/sparepair-underwear.md) - [Lace Leakproof Underwear](https://www.trendhunter.com/trends/lace-leakproof-underwear.md) - [Humorous Period Care Campaigns](https://www.trendhunter.com/trends/period-underwear-1.md) - [Comfortable Women's Liners](https://www.trendhunter.com/trends/legging-liners.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md) - [Convenient Underwear Travel Organizers](https://www.trendhunter.com/trends/travel-organizer.md) - [Hilarious Backside Grooming Tools](https://www.trendhunter.com/trends/dude-wipes-2.md) - [Cheeky Hygiene Company Campaigns](https://www.trendhunter.com/trends/so-clean-you-can-kiss-it.md)