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# Deceptive Medical Lunch Bags
The Emergency Insulated Lunch Box Will Give People a Scare

By Nicole Ballantyne-Choo | Published 2013-09-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/emergency-insulated-lunch-box
References: [urbanoutfitters](http://www.urbanoutfitters.com/urban/catalog/productdetail.jsp?id=27784875&parentid=A_FURN_DINNERWARE)

If you're looking for a neat way to [carry your lunch](https://www.trendhunter.com/trends/lunchgo) to work or to school every day, use the emergency [insulated lunch box](https://www.trendhunter.com/trends/poppy-collection).

This white box will definitely grab people's attention with its bright red font. The lunch bag reads, "human organ for transplant." When people see the bag they might get a little queasy wondering why you've brought an organ into the cafeteria. This hilarious box would be a great prop to have for a [prank](https://www.trendhunter.com/trends/prank-pack) as it'll definitely freak people out. In addition to being funny, it's also practical as it's insulated to keep your food fresh.

If you work at a hospital, chances are people are more likely to believe that you actually have an organ in here instead of your yummy lunch!

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 13% | Activity: 10% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Novelty Lunch Bags:** Opportunity to create innovative lunch bags that grab people's attention and add an element of surprise to mealtime.
- **Prank Props:** Potential for developing prank products that play on people's fears or create humorous situations for entertainment purposes.
- **Functional Insulated Packaging:** Chance to design lunch boxes that not only have a unique design but also serve the practical purpose of keeping food fresh and temperature controlled.

### Where This Applies

- **Food Packaging:** Disruptive innovation opportunity for companies in the food packaging industry to create eye-catching and functional lunch bags and boxes.
- **Entertainment and Gifting:** Opportunity for businesses specializing in entertainment and gifting to develop prank products that bring amusement and surprise to consumers.
- **Hospitality and Healthcare:** Potential for hospitals and healthcare facilities to use deceptive lunch bags as a light-hearted way to bring humor and camaraderie among staff and patients.

## Related on Trend Hunter

- [Playful Freezable Lunch Boxes](https://www.trendhunter.com/trends/playtime-lunch-box.md)
- [Self-Heating Solar-Powered Lunchboxes](https://www.trendhunter.com/trends/sunnyside-lunchbox.md)
- [Vibrant Freezable Lunch Boxes](https://www.trendhunter.com/trends/freezable-lunch-boxes.md)
- [Branded Electric Lunch Boxes](https://www.trendhunter.com/trends/crockpot-go.md)
- [Speaker-Resembling Lunchboxes](https://www.trendhunter.com/trends/fender-amp-lunchbox.md)
- [Ultra-Compact Freezable Lunch Boxes](https://www.trendhunter.com/trends/freezable-lunch-box.md)
- [Freezable Snack Boxes](https://www.trendhunter.com/trends/freezable-snack-box.md)
- [Convenience-Focused Lunch Boxes](https://www.trendhunter.com/trends/lunch-bundle.md)
- [Absurdly Tiny Culinary Bags](https://www.trendhunter.com/trends/knorrs-mini-bouillon-bag.md)
