# Emergency Crews Add Oxygen Masks for Pets By Trend Spotter | Published 2006-09-04 | World Source: Trend Hunter, https://www.trendhunter.com/trends/emergency-crews-add-oxygen-masks-for-pets References: [news.yahoo](http://news.yahoo.com/s/ap/20060903/ap_on_fe_st/pet_masks) APPLETON, Wis. - Pets here will be breathing a little easier now that local rescuers will be carrying [oxygen masks designed for animals](https://www.trendhunter.com/trends/petsnowy-air-purifier). Six Appleton fire trucks and 13 ambulances will be equipped with masks intended for use on dogs, cats and other small animals. Alderman Richard Thompson initiated the program after he saw a newspaper photograph of a [firefighter](https://www.trendhunter.com/trends/2026-australian-firefighters) in Superior giving mouth-to-mouth resuscitation to a cat [rescued from a house fire](https://www.trendhunter.com/trends/uncharted-supply-wolf-pack). (Associated Press) ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 62% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [World News](https://www.trendhunter.com/worldnews) ## Key Themes ### Why This Trend Is Growing - **Pet Safety Devices:** The trend of developing specialized safety devices for pets, such as oxygen masks, presents opportunities for innovative solutions that address the specific needs of animals in emergency situations. - **First Responder Equipment:** The increased focus on equipping emergency crews with specialized equipment for pets highlights the potential for disruptive innovation in the first responder industry, with opportunities to develop and improve tools that aid in rescuing and treating animals. - **Animal Welfare Technology:** The addition of oxygen masks for animals underscores the rising demand for technological advancements in animal welfare, offering opportunities to create innovative solutions that enhance the health and safety of pets in various situations. ### Industries Being Reshaped - **Pet Care:** The pet care industry can tap into the trend of pet safety devices by developing and marketing innovative products and services that cater to the well-being of animals during emergencies. - **Emergency Services:** The inclusion of specialized equipment for pets in emergency vehicles presents a disruptive innovation opportunity for the emergency services industry, enabling them to better address the needs of both humans and animals in crisis situations. - **Technology:** The advancements in animal welfare technology, such as oxygen masks for pets, imply a potential disruptive innovation opportunity for the technology industry in creating and improving products and solutions that improve the lives of animals. ## Related on Trend Hunter - [Pet Disaster Plan Campaigns](https://www.trendhunter.com/trends/pet-disaster-plan.md) - [Pet Wellness Lineups](https://www.trendhunter.com/trends/wonderside-rescue.md) - [Pet-Catered First Aid Kits](https://www.trendhunter.com/trends/wolf-pack.md) - [Pet Owner Air Purifiers](https://www.trendhunter.com/trends/airdog-p50-pet-air-purifier.md) - [AI-Enhanced Pet Adoption Photos](https://www.trendhunter.com/trends/personality-pics.md) - [Animal Shelter-Supporting Brand Initiatives](https://www.trendhunter.com/trends/shelters-united.md) - [Veterinary Critical Care Units](https://www.trendhunter.com/trends/veterinary-critical-care.md) - [Collapsible Canine Stretchers](https://www.trendhunter.com/trends/foldable-pet-stretcher.md) - [HOCl-Powered Pet Products](https://www.trendhunter.com/trends/wondercide-rescue.md)