# Cocktail-Inspired Cannabis Gummies Emerald Hour Gummies are 100% Vegan and Have 5mg of THC By Michael Hemsworth | Published 2025-11-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/emerald-hour-gummies References: [preparedfoods](https://www.preparedfoods.com/articles/131074-the-boston-beer-company-debuts-emerald-hour-gummies) & [bostonbeer](https://www.bostonbeer.com)  Emerald Hour Gummies have been announced from [The Boston Beer Company](https://www.trendhunter.com/trends/blackberry-rooibos) as a series of [cocktail-inspired THC gummies](https://www.trendhunter.com/trends/thc-cocktails) suited for consumers seeking to enjoy marijuana in place of alcohol. The product is making its debut at dispensaries in Ontario and Albert in Canada, and is crafted with live rosin and solventless cannabs diamonds. The product has 5mg of THC In each serving and comes in purse of pocket-friendly packaging with two servings to maximize ease of enjoyment when at a party or socializing. Head of Cannabis for The Boston Beer Company Paul Weaver spoke on the Emerald Hour Gummies saying, "Boston Beer Company is renowned for crafting high-quality beverages, and we bring that same commitment to excellence to our gummies. Emerald Hour gummies are made for the discerning cannabis consumer. Infused with live rosin and solventless diamonds, they deliver a full-spectrum cannabis experience in pocket-friendly, sustainable packaging.” Image Credit: The Boston Beer Company ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 50% | Activity: 65% | Freshness: 55% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Cannabis-infused Edibles:** The rise of cannabis-infused edibles such as cocktail-inspired gummies reflects a shift towards more socially accepted and innovative consumption methods. - **Vegan-friendly Cannabis Products:** A growing number of consumers seeking vegan-friendly options can find unique products like 100% vegan THC gummies, catering to both dietary preferences and cannabis use. - **THC Microdosing:** The trend of microdosing THC is evident in products offering precisely 5mg of THC, appealing to users desiring control over their cannabis experience. ### Sectors Adopting This - **Cannabis-infused Beverages:** The fusion of cannabis with beverage concepts opens up cross-industry opportunities to explore dynamic flavor profiles and consumption experiences. - **Sustainable Packaging:** The emphasis on purse or pocket-friendly, sustainable packaging in the cannabis industry increases demand for eco-conscious materials and designs. - **Vegan Food Products:** The intersection of veganism and cannabis consumption highlights a niche within the broader plant-based food sector that continues to expand. ## Related on Trend Hunter - [Cannabis-Infused RTD Cocktails](https://www.trendhunter.com/trends/emerald-hour.md) - [Social Low-Calorie Cannabis Seltzers](https://www.trendhunter.com/trends/cornbread-hemp-thc-seltzers.md) - [Super-Sour Cannabis Edibles](https://www.trendhunter.com/trends/xmg-atomic-sours.md) - [Natural-Ingredient Microdosing Gummies](https://www.trendhunter.com/trends/cann-canns.md) - [High-Potency THC Gummies](https://www.trendhunter.com/trends/midweek-friday-happy-hour.md) - [Euphoric High-Dose Cannabis Gummies](https://www.trendhunter.com/trends/high-potency-thc-gummies.md) - [Strain-Specific Cannabis Gummies](https://www.trendhunter.com/trends/squiers-specialty-elixirs.md) - [Flavorful High-THC Gummies](https://www.trendhunter.com/trends/grn-mega-gummies.md) - [Rapid Release THC Gummies](https://www.trendhunter.com/trends/the-hemp-doctor.md)