# Collaborative Fantasy-Themed Keyboards Drop Partnered with The Lord of the Rings on Two Boards By Colin Smith | Published 2022-09-20 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/elvish-keyboard References: [drop](https://drop.com/buy/drop-the-lord-of-the-rings-elvish-keyboard?utm_placement=2&referer=UAG85L&mode=guest_open&utm_campaign=Automated%20Daily%20Promotional%202022-09-20&utm_source=SparkPost&utm_medium=email&utm_term=Daily%20Promotional&utm_content=1663658257848.401791438008194025848463) & [drop](https://drop.com/buy/drop-the-lord-of-the-rings-dwarvish-keyboard?utm_placement=16&referer=UAG85L&mode=guest_open&utm_campaign=Automated%20Daily%20Promotional%202022-09-20&utm_source=SparkPost&utm_medium=email&utm_term=Daily%20Promotional&utm_content=1663658257848.401791438008194025848463)  Drop announced the '[Drop + The Lord of the Rings'](https://www.trendhunter.com/trends/lord-of-the-rings-keyboard) partnership featuring the 'Elvish Keyboard' and the 'Dwarvish Keyboard.' These keyboards are tenkeyless boards, meaning they do not feature the numpad on the right-hand side of the board. The Elvish Keyboard and the Dwarvish Keyboard are named based on the language of the keycaps. The boards replace the traditional QWERTY-style key faces with icons from Elvish and Dwarvish, respectively. Additionally, the boards are mechanical and swappable, meaning the LOTR-themed keycaps can be swapped out for others, if desired. Lastly, for customers who already own a [hot-swappable keyboard](https://www.trendhunter.com/trends/skiller-sgk50-s3-wood), but are still interested in the Lord of the Rings merchandise, Drop is offering a [set of Dwarvish and Elven keycaps](https://www.trendhunter.com/trends/dwarf-factory-sweetmas-keycaps) on their own. Image Credit: Drop ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 70% | Activity: 72% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Fantasy-themed Keyboards:** The trend of incorporating fantasy-themed keycaps and icons on keyboards provides opportunities for innovation in the gaming and merchandising industries. - **Customizable Mechanical Keyboards:** The growth of swappable and customizable keycaps offers opportunities for innovation in the computer hardware and personalization industries. - **Collaborative Brand Partnerships:** The trend of partnering with popular cultural franchises, like Drop's collaboration with The Lord of the Rings, creates opportunities for innovation in cross-industry marketing and product development. ### Where This Applies - **Computer Hardware:** The rise of customizable and high-performance mechanical keyboards offers opportunities for innovation in the computer hardware industry, particularly in the field of gaming accessories. - **Personalization:** The growth of swappable and customized keycaps presents opportunities for innovation within the personalization industry, including the development of specialized printing and manufacturing techniques. - **Cross-industry Marketing:** Collaborative brand partnerships, such as Drop's collaboration with The Lord of the Rings franchise, create disruptive innovation opportunities for businesses in both the tech and entertainment industries. ## Related on Trend Hunter - [Limited-Edition Fantasy-Inspired Keyboards](https://www.trendhunter.com/trends/lord-of-the-rings-keyboard.md) - [Epic Fantasy Mechanical Keyboards](https://www.trendhunter.com/trends/ringwraith-keyboard.md) - [Novelty Mechanical Keyboards](https://www.trendhunter.com/trends/ringwraith.md) - [Sleek Mechanical Keyboard Units](https://www.trendhunter.com/trends/drop-4.md) - [Fantasy Keycap Designs](https://www.trendhunter.com/trends/hogwarts-house-keycaps.md) - [Sci-Fi Film-Inspired Keyboards](https://www.trendhunter.com/trends/drop-expression-series-mechtropolis-keyboard.md) - [Coffee-Themed Limited-Edition Keyboards](https://www.trendhunter.com/trends/drop-signature-series-cappuccino.md) - [Three-Key RGB Keyboards](https://www.trendhunter.com/trends/the-key-v2.md) - [Signature Neon Keyboards](https://www.trendhunter.com/trends/laser-wave-keyboard.md)