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# Hunky Nerd Mundies
‘My Perfect Sunday' Featuring Elvis Fernando Makes Geekery Look Hot

By Luisa Amanda Gomes | Published 2010-04-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elvis-fernando
References: [ohlalamag](http://www.ohlalamag.com/en/2010/04/my-perfect-sunday-with-elvis-fernando-by-anderson-alvves.html) & [brazilmalemodels.blogspot](http://brazilmalemodels.blogspot.com/2010/04/my-perfect-sunday.html)

The ‘My Perfect Sunday’ [underwear photoshoot](https://www.trendhunter.com/trends/hendon-heritage) features smoking male model Elvis Fernando. Photographer Anderson Alvves captures the young Elvis Fernando as he [casually lounges](https://www.trendhunter.com/trends/realtree-camo-loungewear) around a stark white background in a pair of [Calvin Klein briefs](https://www.trendhunter.com/trends/calvin-klein-shapewear) and thickly rimmed glasses.

Elvis Fernando in his geeky glasses and wearing nothing but his Calvin Kleins makes for a sizzling shoot that might cause a lot of temperatures to go up. This is one photo spread that I’m guilty of checking out more than what’s acceptable.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 73% | Activity: 50% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Geek Chic:** Disruptive innovation opportunity: Develop fashionable and stylish clothing and accessories that embrace geek culture.
- **Male Posing:** Disruptive innovation opportunity: Create new and innovative ways for male models to pose and showcase products, challenging traditional notions of masculinity.
- **Underwear Fashion:** Disruptive innovation opportunity: Explore unique and unconventional designs in the underwear industry to cater to diverse consumer preferences.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Integrate technology into fashion products, creating smart and interactive clothing.
- **Photography:** Disruptive innovation opportunity: Develop new photography techniques and styles to capture unique and attention-grabbing images.
- **Apparel:** Disruptive innovation opportunity: Implement sustainable and eco-friendly practices in the apparel manufacturing process, addressing the growing demand for ethically produced clothing.

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