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# Glamorously Relaxed Fashion
The ELLE US April 2014 Cover Shoot Stars Actress Emma Watson

By Meghan Young | Published 2014-03-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elle-us-april-2014
References: [fashiongonerogue](http://www.fashiongonerogue.com/emma-watson-lands-elle-cover-talks-growing-spotlight/) & [elle](http://www.elle.com/pop-culture/cover-shoots/emma-watson-quotes-fashion-photos)

At once glamorous and relaxed, the looks featured in the ELLE US April 2014 cover shoot appear to channel the model herself. Of course, she is no model, but [British actress Emma Watson](https://www.trendhunter.com/trends/daisy-edgarjones). Promoting her latest blockbuster film, 'Noah,' which is set to hit theaters at the end of the month, she poses in everything from a [classic Canadian tuxedo](https://www.trendhunter.com/trends/modeloffduty-essentials) (denim on denim) to a relatively simple dress with a netted skirt.

The ELLE US April 2014 cover shoot was shot by [photographer Carter Smith](https://www.trendhunter.com/trends/jess-carter). In the accompanying article she addresses the idea of growing up in the public eye, saying, “There are all these actresses who have emerged in the last year or two, and they get to emerge as this complete human being. And I’m so jealous!”

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 59% | Activity: 15% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Relaxed Fashion:** Opportunity for disruption: Creating comfortable and stylish clothing that can be worn in various settings.
- **Glamorous Style:** Opportunity for disruption: Developing innovative materials and techniques to elevate the luxury appeal of fashion.
- **Personal Branding:** Opportunity for disruption: Offering tools and services to help individuals manage their public image and identity.

### Industries Being Reshaped

- **Fashion:** Opportunity for disruption: Implementing sustainable practices and technologies in the production and distribution of fashion products.
- **Film:** Opportunity for disruption: Using virtual reality and immersive technologies to transform the moviegoing experience.
- **Media:** Opportunity for disruption: Creating personalized content platforms that cater to individual interests and preferences.

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- [Comfortably Chic Capsules](https://www.trendhunter.com/trends/modern-muse.md)
