# Bookworm Babe Shoots The Elle Ukraine September 2010 Feature is Gentle and Ladylike By Annie Ho | Published 2010-08-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/elle-ukraine-september-2010 References: [community.livejournal](http://community.livejournal.com/ru_glamour/3951884.html) & [elle](http://www.elle.com) The Elle Ukraine September 2010 issue mixes geek style with glamor chic. Model Charlotte looks perfect in every shot, so much so that she resembles a wax figure. [Makeup artist Megumi Itano](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates) did a good job giving the model a ghostly appearance. The photographer who shot the Elle Ukraine September 2010 issue is Nikolay Biryukov. This spread was shot back in June in Paris, France. From [geeky glasses](https://www.trendhunter.com/trends/bouquet-collection-1) to [red couture dresses](https://www.trendhunter.com/trends/auteur-studios-fall-2025), this spread proves that bookworms can be stylish too. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 61% | Activity: 23% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Geek Chic Fashion:** Disruptive innovation opportunity: Creating fashion that combines geeky elements with high-end couture to appeal to bookworms and fashion enthusiasts alike. - **Ghostly Makeup:** Disruptive innovation opportunity: Developing makeup techniques and products that create a ghostly or ethereal appearance for a unique and captivating beauty trend. - **Parisian Photoshoots:** Disruptive innovation opportunity: Offering unique and visually stunning photography experiences in Paris, catering to fashion magazines and brands seeking a glamorous backdrop. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Merging geek culture with high-end fashion to create a new niche in the fashion industry. - **Beauty:** Disruptive innovation opportunity: Inventing new makeup techniques and products to achieve ghostly or ethereal looks for a distinct beauty trend. - **Photography:** Disruptive innovation opportunity: Providing exceptional photography services, specifically tailored for fashion magazines and brands, in iconic locations like Paris. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Boutique Grocery Makeovers](https://www.trendhunter.com/trends/womens-clothing-boutique.md) - [Renovated Kyiv Boutiques](https://www.trendhunter.com/trends/lbtm-shop.md) - [Empowered Makeup Campaigns](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Modern Chic Eyewear Stores](https://www.trendhunter.com/trends/eyewear-retail.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md)