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# Sizzling Ski Alps Shoots
The Elle Ukraine January 2012 Issue Shows Bright Sweater Fashions

By Marriska Fernandes | Published 2011-12-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elle-ukraine-january-2012
References: [fashiongonerogue](http://fashiongonerogue.com/isa-asklof-nikolay-biryukov-elle-ukraine-january-2012/) & [elle.ua](http://elle.com.ua/)

While winter has hit nearly every part of the world, the Elle Ukraine January 2012 issue shows the bright side of this snowy season with [bold knits](https://www.trendhunter.com/trends/arty-knitwear) and [fashionable outerwear](https://www.trendhunter.com/trends/balenciaga-skiwear-2025).

The issue features model Isa Asklof in colorfully knitted sweaters and feisty fur jackets. The slopes and the brilliant hues make for a simply a stunning vision. Sporting pastel shades of blue, green and yellow, Isa dazzles like a snow queen.

Captured by Nikolay Biryukov and styled by Natalia Osadchaya, the shoot simply makes the skiing scene bright and festive, providing guidelines for any ski trips or holiday parties you'll be attending. The dazzling snow-covered model sports designer pieces from the likes of Jil Sander, Sportmax, [DSquared2](https://www.trendhunter.com/trends/shedohedo2) and many more. Red lips, color-splashed nails and blue eyeshadow add the final touches to the snowy white scene.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 84% | Activity: 78% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Colorful Winter Outerwear:** There is an opportunity for companies to innovate and design bold, colorful and fashionable winter outerwear for skiing and other outdoor winter activities.
- **Winter Fashion for Ski Resorts:** The trend towards colorful fashion for skiing and winter holiday parties presents an opportunity for ski resorts and related businesses to provide a unique and fashionable experience for their customers.
- **Winter Sports Fashion Photography:** There is a growing trend towards utilizing vibrant fashion photography in winter sports campaigns to showcase the beauty and elegance of winter sports.

### Where This Applies

- **Winter Sports Equipment Manufacturing:** Companies in the winter sports equipment manufacturing industry can explore opportunities to collaborate with fashion designers to create stylish, colorful and innovative ski jackets and gear.
- **Ski Resorts and Tourism:** Ski resorts and other winter tourism businesses can capitalize on the colorful winter fashion trend by offering fashion shows, winter clothing rentals and sales, and partnering with fashion retailers.
- **Fashion Photography and Advertising:** The trend towards colorful winter sports fashion photography presents an opportunity for fashion photographers and advertisers to showcase their work in winter sports campaigns and fashion magazines, and obtain contracts with winter sports brands and retailers.

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- [Performance Ski Collections](https://www.trendhunter.com/trends/rudsaks-ski-collection.md)
