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# Social Media-Style Magazine Covers
This Elle Russia October Cover is Styled Like an Instagram Post

By Laura McQuarrie | Published 2017-09-20 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/elle-russia-october-cover
References: [psfk](https://www.psfk.com/2017/09/fashion-magazine-publishes-a-cover-like-an-instagram-post.html) & [elle.ru](https://www.elle.ru/issue/21-10-2017/)

This year's Elle Russia October cover boasts a dynamic design that makes the fashion magazine look like a post shared to [Instagram](https://www.trendhunter.com/trends/fashion-in-2023) by the @elle_russia account.

The design of the printed magazine cover features South African model Candice Swanepoel, who can be seen alongside brands like [Louis Vuitton](https://www.trendhunter.com/trends/modernday-travel) and Givenchy Beauty that are "tagged" in the image. The cover also prominently features [social media icons](https://www.trendhunter.com/trends/instagram-teen-icons) alongside the publication's logo. As well as offering an eye-catching look, the magazine cover is a fitting one, as it expresses the theme of the issue: technology and the future, especially social media's ever-changing role in the world of fashion.

Printed publications are now being enhanced with augmented reality features, interactive elements and designs that resemble familiar aspects of the online world.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 84% | Activity: 88% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Key Themes Behind This Trend

- **Augmented Reality Magazine Covers:** Printed publications can incorporate interactive elements with augmented reality features.
- **Social Media Integration in Printed Media:** Printed media can integrate social media elements to attract a modern audience.
- **Digital-physical Hybrid Magazine Covers:** Magazine covers can resemble social media posts, blurring the lines between digital and physical content.

### Where This Applies

- **Publishing:** Publishers can adopt interactive designs to stay competitive in the age of digital media.
- **Fashion:** Fashion brands can leverage social media integration in printed media to attract a younger audience.
- **Marketing and Advertising:** Marketers and advertisers can use augmented reality magazine covers to create engaging and immersive brand experiences.

## Related on Trend Hunter

- [Dynamic NFT Magazines](https://www.trendhunter.com/trends/vogue-singapore-magazine.md)
- [Magazine-Integrated QR Features](https://www.trendhunter.com/trends/arcade.md)
- [Art-Tech Zine Collaborations](https://www.trendhunter.com/trends/twentynine-zine.md)
- [Fashion Recap Artful Books](https://www.trendhunter.com/trends/fashion-in-2023.md)
- [Digital Makeup Zines](https://www.trendhunter.com/trends/maczine.md)
- [Sleek Virtual Handbag Collaborations](https://www.trendhunter.com/trends/tag-bag.md)
- [Expressive App Icons](https://www.trendhunter.com/trends/instagram-teen-icons.md)
- [Fashion-Focused Substack Publications](https://www.trendhunter.com/trends/what-should-i-wear.md)
- [Social Media-Inspired Retail Apps](https://www.trendhunter.com/trends/depop-outfits.md)
