# Edgy Safari-Inspired Fashion The Elle Russia July 2013 Editorial Stars a Care-Free Alina Baikova By Meghan Young | Published 2013-06-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elle-russia-july-2013 References: [fashiongonerogue](http://fashiongonerogue.com/alina-baikova-stars-in-elle-russia-july-2013-cover-story/) & [elle.ru](http://www.elle.ru/) Hitting the road in the California desert, model Alina Baikova showcases an array of safari-inspired outfits for the Elle Russia July 2013 cover shoot. Yet to the untrained eye, the looks might not seem very exotically practical at all. That is because they have been given a modern edge to better suit the youthful style of today's fashionable female. The Elle Russia July 2013 cover shoot was captured on location by photographer Michael Sanders. The Ukrainian beauty was outfitted by stylist Daria Anichkina in animal prints, gladiator sandals, earthy hues and relaxed knits for the photoshoot. Perfect for an adventurous road trip on the back of a motorcycle, the looks were finished with tousled tresses by hairstylist Cori Bardo and a flawless face by Darlene Jacobs. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 79% | Activity: 70% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Modern Safari Fashion:** Opportunity for fashion brands to create safari-inspired outfits with a modern twist to appeal to today's fashionable female. - **Youthful Earthy Hues:** Opportunity for cosmetics brands to create makeup products in earthy hues that cater to the youthful style of today's fashion-conscious individuals. - **Adventurous Road Trip Fashion:** Opportunity for clothing brands to design outfits suitable for adventurous road trips, combining style and practicality for motorcycle enthusiasts. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunities in the fashion industry to create modern safari-inspired outfits for women. - **Cosmetics:** Disruptive innovation opportunities in the cosmetics industry to develop makeup products in earthy hues for the youthful market. - **Automotive:** Disruptive innovation opportunities in the automotive industry to collaborate with fashion brands and design motorcycle-friendly clothing for adventurous road trips. ## Related on Trend Hunter - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Festival-Ready Footwear Series](https://www.trendhunter.com/trends/aldo.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md)