# Solar-Powered Designer Bags Creators Come Together for The Elle Portable Light Project By Tiana Reid | Published 2010-07-09 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/elle-portable-light-project References: [treehugger](http://www.treehugger.com/files/2010/07/loomstate-rogan-tommy-hilfiger-dvf-and-vena-cava-design-stylish-solar-powered-handbags-for-charity-photos.php) & [portablelight.org](http://portablelight.org/) The Elle Portable Light Project initiative involves nine top-notch fashion designers who have each created dapper [solar-powered handbags](https://www.trendhunter.com/trends/electronic-handbags). The participating designers are Diane von Furstenberg, Loomstate, Rogan, Vena Cava, Tommy Hilfiger, Lutz & Patmos, [Zero +](https://www.trendhunter.com/trends/pcr-air-pillow-film) Maria Cornejo, and Joseph Muteti. All of the proceeds go to a non-profit called Portable Light Project that helps to give [solar textile kits](https://www.trendhunter.com/trends/bluetti-handsfree-power-station) to women around the world who lack access to electricity. **Implications** - The green revolution has informed the decision making of consumers across a large of demographics and niches. These consumers place special emphasis on efficient design and alternative energy supplies. Companies can attract these consumers by launching campaigns that champion their sense of responsibility towards the environment. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 49% | Activity: 28% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Solar-powered Designer Bags:** Integrating solar technology into designer bags presents a trend in sustainable fashion. - **Green Revolution in Consumer Decision Making:** Consumers prioritizing efficient design and alternative energy supplies highlights a trend towards environmentally responsible choices. - **Campaigns Championing Environmental Responsibility:** Launching campaigns that advocate for environmental responsibility can attract consumers who value sustainability. ### Sectors Adopting This - **Fashion Design:** Fashion designers incorporating solar technology into their designs presents opportunities for innovative and sustainable fashion products. - **Renewable Energy:** The increasing demand for solar-powered products creates opportunities for growth in the renewable energy industry. - **Non-profit and Social Impact:** Collaborating with a non-profit organization, like the Portable Light Project, opens opportunities for companies to make a positive social impact while promoting their brand. ## Related on Trend Hunter - [Solar-Powered Blankets](https://www.trendhunter.com/trends/solarpowered-blanket.md) - [Alternative Energy Illuminators](https://www.trendhunter.com/trends/sammanlnkad-collection.md) - [Wireless Solar-Powered Lights](https://www.trendhunter.com/trends/solarpowered-lights.md) - [Singer Collaboration Accessories](https://www.trendhunter.com/trends/joyride-collection.md) - [Homeless Support Backpacks](https://www.trendhunter.com/trends/the-makeshift-traveler-backpack.md) - [Sustainable Solar Portable Lights](https://www.trendhunter.com/trends/iggy-lamp.md) - [Chic Versatile Bags](https://www.trendhunter.com/trends/chic-versatile-bags.md) - [Sustainable Light Designs](https://www.trendhunter.com/trends/geolectric-lantern.md) - [Technologically Enhanced Electronic Handbags](https://www.trendhunter.com/trends/electronic-handbags.md)