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# Lone Femme Editorials
The Demi Lovato Elle Magazine Feature Digs Deep

By Jayne Peres | Published 2011-08-24 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/elle-features-demi
References: [elle](http://www.elle.com/Pop-Culture/Celebrity-Spotlight/Demi-Lovato-Interview)

As she's working on her career comeback in the music scene with the new single 'Skyscraper,' Demi opens up to Elle Magazine in the September 2011 issue. Elle features Demi Lovato in a mature, romantic photoshoot and gets her talking.

Elle features Lovato looking gorgeous in the high fashion seductive spread. Especially enthralling is the image of the singer seated with a bright red pout, wearing a cashmere [Dior](https://www.trendhunter.com/trends/jisoo-dior) coat, a beautiful Valentino Nylon dress and of course, dazzling [Christian Louboutin](https://www.trendhunter.com/trends/dior-2024-campaign) shoes. Throughout the feature Lovato is photographed looking happier, healthier and more sophisticated than ever in hot fall fashion must-haves by Vera Wang, Louis Vuitton, Alexander Wang, Oscar de la Renta and Just Cavalli.

In the spread entitled 'Into the Fire,' Elle features Lovato shockingly honest and reveals dark secrets from the drama in the past year. She also reveals new details about her treatment, the causes, her break-up with Joe Jonas and being bullied in school.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 36% | Activity: 18% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Fashion Editorials:** Opportunity for disruptive innovation in creating immersive and interactive digital fashion editorials.
- **Celebrity Interviews:** Opportunity for disruptive innovation in using augmented reality to create interactive and immersive celebrity interviews.
- **Personal Storytelling:** Opportunity for disruptive innovation in using virtual reality to create immersive and emotionally impactful personal storytelling experiences.

### Who This Affects Most

- **Fashion:** Opportunity for disruptive innovation in creating sustainable and eco-friendly fashion designs and materials.
- **Media and Entertainment:** Opportunity for disruptive innovation in using artificial intelligence to personalize content recommendations and improve user engagement.
- **Technology and Communication:** Opportunity for disruptive innovation in developing new communication tools and platforms for virtual and augmented reality experiences.

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