# Ethereal Brit-Inspired Editorials The ELLE China May 2014 Cover Shoot Stars Ming and Amber By Meghan Young | Published 2014-04-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elle-china-may-2014 References: [fashiongonerogue](http://www.fashiongonerogue.com/brit-wonderland-ming-xi-amber-anderson-pose-nikolay-biryukov-elle-china/) & [ellechina](http://www.ellechina.com) The ELLE China May 2014 cover shoot puts an ethereal spin on classic Brit style. Elegant and sophisticated in a typical ladylike fashion, the looks are captured in a [dreamy](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection) 'Alice in Wonderland' state, which is a perfect theme for the spring season. Filled with soft light, pastel colors and earthy touches of nature, the images embrace surreality for a beautiful effect. Starring models Ming Xi and Amber Anderson, the ELLE China May 2014 cover shoot is appropriately titled 'The Brit Wonderland.' The brunette beauties were outfitted by stylist Cloe Dong, who predominantly pulled [delicate and feminine pieces](https://www.trendhunter.com/trends/femininity-in-bloom) from the [Burberry Spring 2014 collection](https://www.trendhunter.com/trends/burberry-x-highgrove). Hair by Keiichiro Hirano and makeup by Marina Keri perfected the looks. The whimsical set design was created by Anna Sibiera-Paleologue. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 94% | Activity: 72% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Ethereal Brit-inspired Fashion:** Disruptive innovation opportunities could include the use of sustainable fabrics, virtual and augmented reality for online shopping, and customization through technology. - **Dreamy Alice in Wonderland Theme:** Disruptive innovation opportunities could include themed restaurants and cafes, immersive theater experiences, and themed entertainment parks. - **Soft Light and Pastel Colors in Photography:** Disruptive innovation opportunities could include advancements in photography technology, visual storytelling and effects, and virtual and augmented reality applications. ### Industries Being Reshaped - **Fashion Industry:** The fashion industry can disruptively innovate through the use of sustainable fabrics, virtual and augmented reality for online shopping, and customization through technology. - **Entertainment Industry:** The entertainment industry can disruptively innovate through themed restaurants and cafes, immersive theater experiences, and themed entertainment parks. - **Photography Industry:** The photography industry can disruptively innovate through advancements in photography technology, visual storytelling and effects, and virtual and augmented reality applications. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Timelessly Charming Fashion Collections](https://www.trendhunter.com/trends/mi-amor-collection.md) - [Cross-Cultural Runway Shows](https://www.trendhunter.com/trends/chinese-golden-age-models.md) - [Nostalgic Luxury Pop-Ups](https://www.trendhunter.com/trends/celines-zhangyuan-popup.md) - [Whimsical Couture Settings](https://www.trendhunter.com/trends/chanel-spring-summer-2026.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Comfortably Chic Capsules](https://www.trendhunter.com/trends/modern-muse.md)