# Camo Couture Elle Canada March 2010 Takes a New Spin on Military Fashions By Venessa Fisher | Published 2010-02-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elle-canada-march-2010 References: [fashionising](http://www.fashionising.com/pictures/b--Khaki-with-a-feminine-edge-2932.html) & [ellecanada](http://www.ellecanada.com/) [Military fashion](https://www.trendhunter.com/trends/ukrainian-brand-rbtnk) is all the rage this spring with army-inspired garb popping up on the pages of every magazine. Now the [Elle Canada](https://www.trendhunter.com/trends/reversa-hydra-mineral-concentrate) March 2010 issue is bringing back khaki and [camouflage](https://www.trendhunter.com/trends/realtreepack) all at once. Blonde bombshell Jessiann Gravel-Beland works army-green shorts, ankle socks and utility-inspired strappy sandals. The shoot incorporates tomboyish style with sophistication in clean lines and neutral shades. And how can you miss the peroxide pouf done just right to add a little high-fashion style? ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 73% | Activity: 71% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Military Fashion:** Disruptive innovation opportunities in sustainable and ethical military-inspired clothing lines and accessories. - **Tomboy Style:** Disruptive innovation opportunities in gender-neutral fashion lines that combine tomboyish aesthetics with high-end sophistication. - **Neutral Shades:** Disruptive innovation opportunities in eco-friendly and minimalist fashion brands that prioritize neutral color palettes. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunities exist in manufacturing sustainable and ethically produced military-inspired clothing and accessories. - **Gender-neutral Fashion:** Disruptive innovation opportunities in creating inclusive and stylish clothing lines that blend tomboy aesthetics with high-end fashion. - **Eco-friendly Fashion:** Disruptive innovation opportunities in producing eco-conscious fashion brands emphasizing neutral color palettes and sustainable materials. ## Related on Trend Hunter - [Artful Camo Fashion](https://www.trendhunter.com/trends/skylrk-camo.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Silky Camouflage-Design Capsules](https://www.trendhunter.com/trends/lisous-empire-collection.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Spring-Ready Militaristic Streetwear](https://www.trendhunter.com/trends/alpha-industries-2.md) - [Militaristic Tonal Luxe Sneakers](https://www.trendhunter.com/trends/bw-army-lux.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Camouflage-Print Technical Fashion](https://www.trendhunter.com/trends/grottoflage.md) - [Naturalistic Militant Hiking Sneakers](https://www.trendhunter.com/trends/canada-goose-glacier-trail-high.md)