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# Quirky Queen Editorials
The April Cover of Elle Brazil is Eccentric

By Josh Triantafilou | Published 2012-04-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elle-brazil
References: [fashiongonerogue](http://fashiongonerogue.com/georgia-jagger-jacques-dequeker-elle-brazil-april-2012/) & [elle.abril.br](http://elle.abril.com.br/)

Jacques Dequeker has shot a series of stunning photographs of model Georgia May Jagger for the April cover of Elle Brazil. Stylist Juliana Maia adorns Jagger in [eccentric outfits](https://www.trendhunter.com/trends/asos-inspired-by).

The set design is impeccable. In one photograph, Jagger is seen wearing a black dress and gold boots, draped in a Union Jack sitting lazily on a radiator against a brick wall. Other sets are more [minimalist](https://www.trendhunter.com/trends/contemporary-femininity). Simple gray and white backgrounds help to emphasize the model and clothing, allowing the viewer to focus on what the magazine is ultimately trying to promote: [edgy fashion](https://www.trendhunter.com/trends/jiyongkim-fw25). The April cover will do a good job at piquing many fashionista's curiosity.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 66% | Activity: 50% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Eccentric Fashion:** There's an opportunity to create a niche market by introducing more daring and unusual fashion styles.
- **Impeccable Set Design:** Innovative use of set design in fashion photography can spur new trends and set a new standard for the industry.
- **Focus on Minimalism:** Simplicity may become the new trendsetter in fashion design, and highlighting this in marketing can appeal to a broader audience.

### Where This Applies

- **Fashion Industry:** The fashion industry can benefit from more daring styles and innovative use of set design to capture the attention of consumers.
- **Photography Industry:** Innovation in photography set design can spur interest in fashion photography and create new avenues for industry professionals.
- **Magazine Industry:** Magazines that focus on edgy fashion can benefit from highlighting minimalist designs and unique set design in their marketing campaigns.

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