# Ferocious Flapper Fashion The Elle Brazil May 2010 Issue Features an Outdoor Spread By Vittoria Natarelli | Published 2010-05-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elle-brazil-may-2010 References: [fashiongonerogue](http://fashiongonerogue.com/viviane-orth-fabio-bartelt-elle-brazil-may-2010/) & [fabiobartelt.br](http://fabiobartelt.com.br/) When fashion is looking forward, it means looking back and the [Elle Brazil](https://www.trendhunter.com/trends/ksubi-by-elle-collection) May 2010 shoot featuring looks straight out of the roaring 20s. [Feather headdresses](https://www.trendhunter.com/trends/majestic-feathers) and long, shapeless gowns are making a comeback—and fast. Fashion is making another turn towards glam and over-the-top. More recently. we see less and less of the minimal and more of the strange and unique (this shoot included). The Elle Brazil May 2010 issue’s [ruffled dresses](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025), bejewelled accessories and black and white bold combinations are an indicator that the fashion world seems ready to have fun! ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 37% | Activity: 34% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Retro Fashion:** The resurgence of 1920s fashion trends presents an opportunity for brands to create modern interpretations of vintage styles. - **Glamour Resurgence:** The shift towards over-the-top fashion offers a disruptive innovation opportunity for designers to create extravagant and extravagant designs. - **Bold Combinations:** The popularity of black and white bold combinations opens up possibilities for color-blocking and contrasting pattern designs in fashion. ### Who This Affects Most - **Fashion Design:** Fashion designers can capitalize on the retro fashion trend by incorporating 1920s-inspired elements into their collections. - **Accessories:** The revival of bejeweled accessories presents a market opportunity for jewelry and accessory brands to create extravagant statement pieces. - **Photography:** Photographers can explore creative concepts inspired by the glamour and bold combinations showcased in the Elle Brazil May 2010 shoot. ## Related on Trend Hunter - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Optimistic Fashion Brand Runways](https://www.trendhunter.com/trends/brand-homecoming.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Brazilian Craft-Inspired Handmade Fashion](https://www.trendhunter.com/trends/vero-25.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md)