# Badass Scuba Spreads The Ella Kandyba Velvet July 2010 Editorial Has Attitude By Zoe Badley | Published 2010-06-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ella-kandyba-velvet References: [fashionising](http://www.fashionising.com/pictures/s--Ella-Kandyba-Velvet-July-2010-6863-1.html) & [velvetmagazine.gr](http://velvetmagazine.gr/) When I think about [scuba diving](https://www.trendhunter.com/trends/vollebak-deep-sea-diver-hoodie) the images of bulky equipment and looking like an overstuffed penguin comes to mind; but the Ella Kandyba Velvet July 2010 editorial is making me change that outlook. This babe has diving equipment looking ultra-badass and so appealing. Don't be surprised if you end up searching for a leather jacket to be paired with your [bathing suit](https://www.trendhunter.com/trends/bathing-belle-swimwear) after looking through this spread. Be sure to check out the gallery for more shots from the Ella Kandyba Velvet July 2010 editorial, photographed by Gianluca Fellini. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 76% | Activity: 55% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Badass Scuba Gear:** Opportunity for a disruptive innovation in the scuba diving industry by creating sleek and stylish diving equipment. - **Fashionable Diving Accessories:** Opportunity for a disruptive innovation in the fashion industry by designing trendy accessories specifically for scuba divers. - **Dive Fashion Photography:** Opportunity for a disruptive innovation in the photography industry by capturing scuba dives in a fashionable and visually stunning way. ### Sectors Adopting This - **Scuba Diving:** Opportunity for a disruptive innovation in the scuba diving industry by offering stylish and modern diving equipment. - **Fashion:** Opportunity for a disruptive innovation in the fashion industry by designing trendy accessories specifically for scuba divers. - **Photography:** Opportunity for a disruptive innovation in the photography industry by capturing scuba dives in a fashionable and visually stunning way. ## Related on Trend Hunter - [Bespoke Scuba Diving Drysuits](https://www.trendhunter.com/trends/diving-drysuit.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md) - [View-Expanding Scuba Masks](https://www.trendhunter.com/trends/scuba-masks.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md) - [Aquatic-Themed Watch Collections](https://www.trendhunter.com/trends/swatch-scubaqua.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md)