<!-- canonical: https://www.trendhunter.com/trends/ell-and-cee -->
<!-- robots: noindex -->

# Ethereal Wedding Lingerie
The Ell and Cee Bridal Line is Subtly Sultry and Elegant

By Sophia Pelka | Published 2012-04-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ell-and-cee
References: [fashionising](http://www.fashionising.com/pictures/p--Ell-Cee-Bridal-Lingerie-12-Look-Book-13909-1842895.html) & [ellandceebride](http://ellandceebride.co.uk/)

The Ell and Cee Bride line of lingerie is ultra fem and romantic, with white chiffon, silks and pearl detailing. The series features the most elegant pieces from the flagship lingerie line. The company is dedicated to the highest quality pieces. From the silhouette to the perfect fabric, the attention to detail is there. Memorable pieces from the first [bridal lingerie collection](https://www.trendhunter.com/trends/feather-lace) include a long sheer slip with a full pearl encrusted neck and an open-front silk sheath.

The designers have spent huge amounts of time developing the sister collection. The Bride line currently features [lingerie and garters](https://www.trendhunter.com/trends/for-love-and-lemons-1) from Florrie Mitton. Soon, however, the company will expand into [more bridal wear](https://www.trendhunter.com/trends/2025-bridal-collection) and house wear.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 83% | Activity: 90% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Bridal Lingerie:** Disruptive innovation opportunities include incorporating sustainable materials and integrating technology for personalized fittings.
- **Luxury Bridal:** Disruptive innovation opportunities include leveraging augmented reality for virtual try-ons and creating inclusive sizing options.
- **Sustainable Fashion:** Disruptive innovation opportunities include developing eco-friendly fabrics and adopting circular economy practices in bridal fashion.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunities include using biodegradable packaging materials and implementing blockchain technology for transparent supply chains.
- **Wedding:** Disruptive innovation opportunities include offering customizable wedding packages and utilizing virtual wedding planning tools.
- **Lingerie:** Disruptive innovation opportunities include incorporating smart textiles for temperature regulation and utilizing 3D printing for intricate designs.

## Related on Trend Hunter

- [Intricate Bridal Designs](https://www.trendhunter.com/trends/heli-kalkstein.md)
- [Comfort-Focused Bridal Apparel](https://www.trendhunter.com/trends/pearly-mini-dress.md)
- [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md)
- [White-Tonal Bridal Swimwear](https://www.trendhunter.com/trends/hunza-g-1.md)
- [Stunning Luxe Bridal Collections](https://www.trendhunter.com/trends/luxe-bridal.md)
- [Inclusive Bridal Gown Capsules](https://www.trendhunter.com/trends/feather-kissed-collection.md)
- [Curated Summer Bridal Collections](https://www.trendhunter.com/trends/bridal-atelier-collection.md)
- [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md)
- [Stunning Luxury Bridal Collections](https://www.trendhunter.com/trends/martina-liana.md)
