# Supermodel Snacks Elizabeth Hurley's Guilt-Free Snacks to Include Beef Jerky By Marissa Liu | Published 2009-11-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/elizabeth-hurley-beef-jerky References: [modelinia](http://www.modelinia.com/blog/guilt-free-with-liz-hurley/14100) & [elizabethhurleyfood](http://www.elizabethhurleyfood.com/news.htm) Supermodel and actress Elizabeth Hurley has just added the title of ‘farmer’ to her CV and we will be soon be able to enjoy the fruits (or meats) of her labour with Elizabeth Hurley beef jerky and other products including chips, chocolate, fruit bars and other yummy treats (all under 100 calories). Hurley turned her 400-acre farm in Gloucestershire, which she had previously used as a vacation home into a working, fully certified organic farm. Using animal and other products raised on the farm the celebrity is launching a line of [organic snacks](https://www.trendhunter.com/trends/highprotein-snack-line) called Elizabeth Hurley’s Guilt Free Snacks that will include Elizabeth Hurley beef jerky. The snacks will be available for purchase at luxury retailer [Harrod](https://www.trendhunter.com/trends/prada-caff)’s. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 32% | Activity: 74% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Organic Snacks:** Disruptive innovation opportunities can be found in creating new organic snack products that cater to health-conscious consumers. - **Celebrity Food Brands:** Entrepreneurs can explore opportunities in partnering with celebrities to create their own food brands, leveraging their influence and personal branding. - **Luxury Snack Retailing:** There is potential for disruptive innovation in the luxury retail industry by offering high-quality, gourmet snacks to attract affluent consumers. ### Where This Applies - **Food Manufacturing:** Disruptive innovation opportunities exist in the food manufacturing industry to incorporate organic and healthy ingredients into popular snack products. - **Celebrity Endorsements:** Industries related to celebrity endorsements and brand partnerships can explore collaboration opportunities to launch celebrity-inspired food products. - **Luxury Retail:** Luxury retailers can seize disruptive innovation opportunities by introducing exclusive gourmet snack products to appeal to their upscale customer base. ## Related on Trend Hunter - [Private Label Meat Snacks](https://www.trendhunter.com/trends/beef-sticks-bites.md) - [Footballer-Approved Jerky Snacks](https://www.trendhunter.com/trends/qb1-texas-ham-jerky.md) - [Crunchy Jerky Trail Mixes](https://www.trendhunter.com/trends/crunchy-jerky-trail-mixes.md) - [Savory Meat Snack Products](https://www.trendhunter.com/trends/hungry-boar.md) - [Allergen-Free Meat Snacks](https://www.trendhunter.com/trends/lorissas-kitchen-meat-snacks.md) - [Savory Snack Product Launches](https://www.trendhunter.com/trends/the-curators.md) - [Flavorful Better-for-You Lentil Crisps](https://www.trendhunter.com/trends/tyrrells-lentil-crisps.md) - [Protein-Packed Jerky Chips](https://www.trendhunter.com/trends/crunchy-jerky-chips.md) - [Savory Artisan-Style Meat Snacks](https://www.trendhunter.com/trends/country-archer-beef-jerky-snacks.md)