# Sultry Tomboy Portraits The Eliza Cummings by Alasdair McLellan Editorial Shows Bold Beauty Looks By Jana Pijak | Published 2013-05-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/eliza-cummings-by-alasdair-mclellan References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/eliza-cummings-by-alasdair-mclellan-for-i-d-summer-2013/) & [i-donline](http://i-donline.com/) The Eliza Cummings by Alasdair McLellan portrait series graces the Summer 2013 issue of i-D magazine. The top model is captured in studio and outfitted by wardrobe stylist Jane How who dresses her in an [all-black wardrobe](https://www.trendhunter.com/trends/jiyongkim-fw25) of sleek turtlenecks and leather jackets. Channeling a refined tomboy, the model poses in an array of bold beauty looks that include dramatic eye-shadow applications and [bold lip color cosmetics](https://www.trendhunter.com/trends/tom-ford-runway-lip-color). Whether showcasing crimson hued eyes and matching red lips of opting for a nude lip with glittering [metallic eyeshadow](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates), this portrait series is sultry and stunning. The Eliza Cummings by Alasdair McLellan portrait series is featured in the latest issue of i-D magazine and is sure to appeal to the publication's edgy and fashion-forward readership. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 78% | Activity: 66% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Bold Beauty Looks:** Disruptive innovation opportunities in the cosmetics industry to create bolder and more dramatic beauty looks. - **Refined Tomboy Style:** Opportunities for disruptive innovation in the fashion industry to create a new category of refined tomboy style. - **Sultry Portraits:** Disruptive innovation opportunities in the photography industry to create sultry and stunning portrait series. ### Sectors Adopting This - **Cosmetics:** Opportunities for disruptive innovation in the cosmetics industry to create bold beauty looks. - **Fashion:** Disruptive innovation opportunities in the fashion industry to create a refined tomboy style category. - **Photography:** Opportunities for disruptive innovation in the photography industry to create sultry and stunning portrait series. ## Related on Trend Hunter - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Blurred Cosmetic Campaigns](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Empowered Makeup Campaigns](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [One-of-One Fashion Capsules](https://www.trendhunter.com/trends/aeliza-3.md)