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# Non-Invasive Incontinence Wearables
ELITONE URGE is a CES 2024 Innovation Awards Honoree

By Laura McQuarrie | Published 2023-11-23 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/elitone-urge
References: [ces.tech](https://www.ces.tech/innovation-awards/honorees/2024/honorees/e/elitone-urge.aspx) & [elitone](https://elitone.com/product/elitone-urge/)

![Non-Invasive Incontinence Wearables](https://cdn.trendhunterstatic.com/thumbs/520/elitone-urge.jpeg)

A multitude of wearables available offer relief from pain and provide tailored health assistance and [ELITONE](https://www.trendhunter.com/trends/incontinence-solution) URGE is one standout device adept at calming bladder spasms and alleviating urgency, revolutionizing comfort and wellness. This CES 2024 Innovation Awards Honoree in the Accessibility & Aging Tech category was created to treat an [overactive bladder](https://www.trendhunter.com/trends/urological-conditions), also sometimes called OAB, and the most common symptom, urge incontinence.

This first-of-its-kind device is the only one that has the capacity to treat OAB at home and it takes the form of a [non-implanted muscle stimulator](https://www.trendhunter.com/trends/muscle-activations) that can be comfortably worn under clothes. According to ELITONE, with just 20 minutes a day, women will see fewer leaks. In fact, ELITONE URGE reduced leaks in 97% of women in clinical studies.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 26% | Activity: 48% | Freshness: 19%
- Audience gender: 10% men, 90% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What Makes This Trend Stand Out

- **Non-invasive Incontinence Wearables:** ELITONE URGE offers a revolutionary solution for treating overactive bladder and urge incontinence with its non-implanted muscle stimulator.
- **Home-based Treatment for OAB:** ELITONE URGE is a game-changer in the accessibility & aging tech industry, providing a convenient and effective alternative to traditional medical interventions for overactive bladder.
- **Improved Comfort and Wellness:** ELITONE URGE brings comfort and wellness to individuals suffering from bladder spasms and urges, providing a non-invasive wearable solution that significantly reduces leaks.

### Sectors Adopting This

- **Healthcare:** ELITONE URGE disrupts the healthcare industry by offering a non-invasive option for treating overactive bladder and improving quality of life for patients.
- **Wellness:** ELITONE URGE taps into the wellness industry by providing a wearable solution that reduces leaks, offering an alternative to traditional treatments for urge incontinence.
- **Aging Tech:** ELITONE URGE brings innovation to the aging tech industry with its non-implanted muscle stimulator, allowing individuals to address overactive bladder symptoms conveniently at home.

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