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# RFID-Enabled Foodservice Label Partnerships
Elior and Markem-Imaje Partnered to Reduce Food Waste

By Michael Hemsworth | Published 2025-11-27 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/elior-and-markemimaje
References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/63054/elior-deploys-markem-imajes-smart-data-and-rfid-to-cut-food-waste-and-boost-efficiency/) & [eliorgroup](https://www.eliorgroup.com)

![RFID-Enabled Foodservice Label Partnerships](https://cdn.trendhunterstatic.com/thumbs/590/elior-and-markemimaje.jpeg)

Elior and Markem-Imaje have announced a new partnership that will see the Italian foodservice brand leveraging the advanced labeling technology of the global supply chain solution provider. The partnership will see Elior incorporating [RFID technology](https://www.trendhunter.com/trends/inventra) alongside advanced printing systems that will help the brand to [reduce food waste](https://www.trendhunter.com/trends/lidl-redistribution-partnership) and also refine its production efficiency within its small medium business (SMB) division. The technologies that will be used include the CoLOS software and 2200 Series Print & Apply systems, which will merge seamlessly with Elior's existing smart operational solutions.

Solutions Architect at [Markem-Imaje Italy](https://www.trendhunter.com/trends/software-suite) Gianluca Angelici spoke on the partnership with Elior saying, "The Elior project immediately thrilled us because it includes some of the core values of the Markem-Imaje philosophy, such as the fight against food waste. Thanks to this project, Elior can automatically establish which dishes need to be replenished and send only what is consumed, as well as manage deadlines in a predictive manner.”

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 56% | Activity: 70% | Freshness: 54%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business)

## Key Themes

### What's Driving This Trend

- **Smart Labeling Technology:** The integration of RFID and advanced printing systems in labeling heralds a new era of intelligent inventory management that reduces waste and enhances production efficiency.
- **Predictive Food Supply Solutions:** Leveraging data to anticipate and manage food demand with precision mitigates waste and ensures optimal operational efficiency.
- **Iot in Foodservice Management:** The amalgamation of IoT and foodservice operations streamlines supply chain processes and introduces an era of connected solutions that profoundly impact waste reduction.

### Who This Affects Most

- **Foodservice Technology:** The rise of RFID-enabled systems in foodservice illustrates a transformative approach where technology meets operational excellence, reducing waste and enhancing service delivery.
- **Supply Chain Solutions:** With the integration of advanced logistics technologies, supply chain solutions continue to evolve, addressing inefficiencies and promoting sustainability within industries.
- **Predictive Analytics for Food Management:** Incorporating predictive analytics in food management enables businesses to preempt food waste, optimize resource allocation, and enhance decision-making processes.

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