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# Long-Lasting Glossy Lip Stains
e.l.f. Cosmetics Comes in Eight Different Colors

By Kalin Ned | Published 2022-01-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/elf-cosmetics-comes-in-eight-different-colors
References: [elfcosmetics](https://www.elfcosmetics.com/en_CA/glossy-lip-stain/300200.html)

e.l.f. Cosmetics' Glossy Lip Stain is bound to accent any makeup look with ease. The formula is comfortable, delivering "a sheer pop of color and subtle gloss effect" for long-lasting wear and fresh-looking lips. With a one-step application process, the stain is ideal for commuters or individuals who frequently find themselves on the go.

The formula of e.l.f. Cosmetics' Glossy Lip Stain is lightweight and non-drying. The product is offered in eight shades, including Basic Beige, Pinkies Up, Spicy Sienna, [Cinnamon Dreamz](https://www.trendhunter.com/trends/cinnabon-6), Fiery Red, Berry Queen, [Coral Cutie](https://www.trendhunter.com/trends/vr-horseracing), and [Power Mauves](https://www.trendhunter.com/trends/reigning-champs). The brand playfully describes the effect that the glossy lip stain produces as "more pigment than a lip balm and less bold than a lipstick."

Image Credit: e.l.f. Cosmetics

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 76% | Activity: 91% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Long-lasting Lip Stains:** The trend of long-lasting lip stains presents opportunities for cosmetic companies to explore innovative formulations that offer longer wear time and more comfortable wear.
- **One-step Application Cosmetics:** The trend of one-step application cosmetics presents opportunities for beauty companies to create innovative, easy-to-use products perfect for individuals on-the-go.
- **Multi-use Cosmetics:** The trend of multi-use cosmetics presents opportunities for beauty companies to create products that can be used for multiple purposes, such as a lip and cheek stain, making it more practical and cost-effective for consumers.

### Where This Applies

- **Cosmetics:** The cosmetics industry can benefit from the trend of producing long-lasting, one-step application, and multi-use cosmetics.
- **Beauty:** The beauty industry can benefit from the trend of producing innovative cosmetics that are easy-to-use and cater to the needs of individuals on-the-go.
- **Personal Care:** The personal care industry can benefit from the trend of producing cosmetics that are practical and cost-effective for consumers, such as multi-use cosmetics.

## Related on Trend Hunter

- [Hydrating Lip Gloss Stains](https://www.trendhunter.com/trends/hydrating-lip-gloss-stains.md)
- [Staining Lip Oils](https://www.trendhunter.com/trends/staining-lip-oil.md)
- [Staining Lip Liners](https://www.trendhunter.com/trends/maracuja-juicy-lip-stain-liner.md)
- [Glossy Plumping Lip Oils](https://www.trendhunter.com/trends/plumping-lip-oil.md)
- [Extra-Glossy Lip Oils](https://www.trendhunter.com/trends/glow-reviver-lip-oil.md)
- [Hydrating Lip Gloss Stains](https://www.trendhunter.com/trends/hydrating-lip-gloss-stain.md)
- [Lip Plumping Glosses](https://www.trendhunter.com/trends/elfs-pout-clout.md)
- [Coconut-Infused Lip Glosses](https://www.trendhunter.com/trends/elfs-lip-plumping-gloss.md)
- [Long-Lasting Lip Glosses](https://www.trendhunter.com/trends/perfect-diarys-readme-lips.md)
