# Ombre Stainless Steel Tumblers Otterbox Launched Limited Elevation 20 Tumblers in Ombre Hues By Grace Mahas | Published 2019-06-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/elevation-20-tumbler References: [otterbox](https://www.otterbox.com/en-us/elevation-20/straw-lid/78-51780.html) & [otterbox](https://www.otterbox.com/en-us/elevation-20/tumbler/77-63533.html#start=1) Consumers looking for a durable and bright [reusable water bottle](https://www.trendhunter.com/trends/colorful-water-bottles) this summer should consider [Otterbox's](https://www.trendhunter.com/trends/otterbox1) limited-edition Elevation 20 Tumblers in ombre hues. The bright new containers come in two shades: 'Sun Spritz' and 'Grape Gulp.' The Elevation 20 tumbler boasts a 100% stainless steel exterior with an internal copper lining. This ensures beverages stay at the ideal temperature with leaving rings. The colorful mugs are perfect for summer adventures with multiple attachable accessories. The first accessory is a [straw lid](https://www.trendhunter.com/trends/the-tumbler-by-air-up) ideal for smoothies and juices. The second add-on is the hydration lid which includes a spout. Lastly, consumers can also purchase a screw-in lid which widens the breadth of the lid for a wider mouth. Whether consumers are enjoying a cold or hot beverage, the Elevation 20 tumble is perfect for lounging, the office, or traveling. Image Credit: Otterbox ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 49% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Reusable Water Bottles:** Disruptive innovation opportunity: Developing customizable and durable water bottles with unique design options to attract eco-conscious consumers. - **Stainless Steel Containers:** Disruptive innovation opportunity: Creating innovative stainless steel containers with temperature regulation technology to enhance beverage enjoyment on the go. - **Attachable Tumbler Accessories:** Disruptive innovation opportunity: Designing versatile tumbler accessories that provide convenience and personalization options for users to enhance their drinking experience. ### Industries Being Reshaped - **Outdoor Recreation:** Disruptive innovation opportunity: Introducing durable and functional outdoor products like water bottles and tumblers for adventurers and outdoor enthusiasts. - **Eco-friendly Products:** Disruptive innovation opportunity: Developing sustainable and reusable alternatives to single-use plastic bottles to address environmental concerns and cater to eco-conscious consumers. - **Travel & Tourism:** Disruptive innovation opportunity: Creating travel-friendly beverage containers with innovative features to provide convenience and enhance the travel experience for tourists. ## Related on Trend Hunter - [Beauty-Inspired Vibrant Water Tumblers](https://www.trendhunter.com/trends/quencher-tumbler.md) - [Multi-Color Drinkware Lineups](https://www.trendhunter.com/trends/yeti-3.md) - [Portable Icy Blue Cups](https://www.trendhunter.com/trends/stanley.md) - [Beverage Gear Product Expansions](https://www.trendhunter.com/trends/fellows-rocky-ruby-tumblers.md) - [Minimalist Articulated Tumbler Designs](https://www.trendhunter.com/trends/vssl-rift-tumbler.md) - [Expandable Modular Tumbler Cups](https://www.trendhunter.com/trends/eureka-tumbler.md) - [Elegant Insulated Drink Tumblers](https://www.trendhunter.com/trends/fellow-carter-cold-tumbler.md) - [Marbled Drinkware Capsules](https://www.trendhunter.com/trends/stanley-1913-2.md) - [Upgraded Drinkware Lines](https://www.trendhunter.com/trends/drinkware-line.md)