# Balancing Prebiotic Gel-Creams The Elemis Superfood Midnight Facial Boosts Hydration Nightly By Laura McQuarrie | Published 2022-01-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elemis-superfood-midnight-facial References: [newbeauty](https://www.newbeauty.com/new-skin-care-products-january-2022/2) The Elemis Superfood Midnight Facial is an indulgent skincare formula that's made to be used before bedtime. Thanks to its rich and balancing gel-cream formula, the brand describes that it is "light enough for daily use yet decadent enough to feel like a treat." The nourishing, replenishing and reviving [sleeping cream](https://www.trendhunter.com/trends/the-sleeping-mask) is packed with beneficial ingredients to deliver [deep hydration through the night](https://www.trendhunter.com/trends/night-emulsion) so that people wake up with skin that feels more refreshed than ever in the morning. Infused with [prebiotics](https://www.trendhunter.com/trends/biomebounce), banana flower extract, cocoa butter and camu camu, the product is packed with vitamins and healthy fatty acids. The silky cream is best used every evening and a small amount can be massaged into the face and neck for comforting moisture replenishment. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 34% | Activity: 31% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Prebiotic Skincare:** Skincare products that use prebiotics as an ingredient to promote healthy skin could disrupt the cosmetics industry with the growing awareness of gut-skin connection. - **Nighttime Skincare:** Nighttime skincare products that focus on nourishment and hydration could disrupt the beauty industry as people look for more efficient and effective solutions in their skincare regimen. - **Balancing Gel-cream:** Skincare products that offer a rich, yet not heavy, formula could disrupt the cosmetics industry as more consumers look for versatile and indulgent options. ### Where This Applies - **Cosmetics:** Cosmetics manufacturers could explore prebiotics and balancing gel-cream formulas to offer more holistic skincare solutions. - **Beauty:** Beauty companies could focus on developing nighttime skincare products that emphasize nourishing and replenishing to meet the rising demand for self-care and wellness. - **Health and Wellness:** The use of prebiotics in skincare could also disrupt the health and wellness industry as more people become aware of the importance of gut health in overall well-being. ## Related on Trend Hunter - [Barrier-Boosting Overnight Skincare](https://www.trendhunter.com/trends/hydra-mask-gel-cream.md) - [Skin Barrier-Focused Oils](https://www.trendhunter.com/trends/foreos-supercharged-face-oil.md) - [Premium Overnight Skincare Solutions](https://www.trendhunter.com/trends/premium-overnight-skincare.md) - [Overnight Brightening Treatments](https://www.trendhunter.com/trends/overnight-brightening-treatment.md) - [Intensive Overnight Repair Creams](https://www.trendhunter.com/trends/squalane-ectoin-overnight-rescue.md) - [Hyper-Moisturizing Daily Facial Creams](https://www.trendhunter.com/trends/daily-facial-cream.md) - [Potent Vegan Night Creams](https://www.trendhunter.com/trends/dream-job-antiaging-night-cream.md) - [Overnight Blueberry Oils](https://www.trendhunter.com/trends/youth-boosting-bluety-sleep-night-oil.md) - [Sleep Support Body Balms](https://www.trendhunter.com/trends/skinrecovery-relax-repair-body-balm.md)