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# Delightfully Blurred Beauty Captures
Artist Will Whipple Photographs Elegant Blurry Fashion

By Lacey-Jane Walsh | Published 2013-06-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elegant-fashion
References: [fashionserved](http://www.fashionserved.com/gallery/Green-Cut/6311825) & [behance.net](http://www.behance.net/willwhipple)

These brilliantly [blurred photographs](https://www.trendhunter.com/trends/cloud-touch-finish-collection) by artist Will Whipple focus on [elegant fashion](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit). Many of these stunning shots feature [floor length gowns](https://www.trendhunter.com/trends/wild-rose-sparrow) that sparkle and shine.

What’s special about these lovely fashion photos is the way in which they are partially blurred, adding an interesting element to these glamorous captures. One of these shots actually blurs out the model’s face but keeps her flowing black and white outfit in focus. A few of these shots blur the sides of the model as she rocks silvery gowns and outrageously large feathered hats.

These sleek blurred photos are all taken in front of a white background, probably to keep emphasis on the lavish fashion featured in the shoot.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 91% | Activity: 63% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Blurred Fashion Photography:** The trend of partially blurring fashion photography adds an interesting element to captivate audiences.
- **Minimalist White Backdrops:** White backgrounds in photo shoots are a trend that gives a sense of sophistication and modernism.
- **Glitz and Glamour Fashion:** Fashion trends emphasizing luxury and extravagance are on the rise.

### Sectors Adopting This

- **Fashion Industry:** The fashion industry can capitalize on the trend of blurred photography, minimal white backgrounds, and luxury fashion to create captivating campaigns and product launches.
- **Photography Industry:** Photography studios can explore the trend of blurred photography and minimal white backdrops to offer unique services for fashion brands.
- **Marketing and Advertising Industry:** Marketing and advertising agencies can incorporate blurred fashion photography, minimal white backdrops, and glitz and glamour fashion trends to attract and engage audiences for their clients' campaigns.

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