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# Edgy Business Attire
This Vogue Editorial Features Updated Elegant Clothing Fit for Work

By Lacey-Jane Walsh | Published 2013-07-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/elegant-clothing
References: [fashioncow](http://fashioncow.com/2013/07/fashion-forward-kasia-struss-by-philippe-vogelenzang-for-vogue-netherlands-august-2013/) & [vogue.nl](http://www.vogue.nl/)

This stunning [Vogue](https://www.trendhunter.com/trends/no-rules-club) Netherlands editorial by photographer Philippe Vogelenzang is filled with updated elegant clothing. These looks blend [edgy fashion with business attire](https://www.trendhunter.com/trends/engineered-garments-x-brooks-brothers). The name of this funky editorial is 'Fashion Forward.'

These shots incorporate old and outdated fashion elements like the turtleneck and bow-ties, but in an updated and hip way. In one shot the viewer sees a woman wearing a red turtle neck, with matching red jeans. The turtle neck has puffy, flared out sleeves, giving it an interesting look. In another shot a model is seen rocking a black and red bow-tie, with a baby blue button-up shirt and a [red and white checkered cardigan](https://www.trendhunter.com/trends/maison-amorys-gingham-edit). She also sports black lipstick in this shot. This shot clearly blends workplace fashion with elements of punk style.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 68% | Activity: 24% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Edgy Business Attire:** The trend of blending punk elements with workplace attire could disrupt the traditional business attire industry and create opportunities for edgier workwear design.
- **Updated Business Chic:** A trend towards incorporating unexpected colors, cuts, and styles to traditional business attire can disrupt the industry and lead to opportunities for innovative workwear design.
- **Retro Workplace Fashion:** The trend of incorporating retro and outdated fashion elements into modern business attire can open doors for companies to modernize 'vintage' workplace styles for a new generation of professionals.

### Industries Being Reshaped

- **Fashion:** Fashion companies can create disruptive innovation opportunities by incorporating edgy, unexpected elements into traditional business attire.
- **Workwear:** Workwear companies can capitalize on the trend of blending punk and vintage elements with business attire by creating updated and innovative designs that cater to the modern professional.
- **Beauty:** A trend towards bold makeup and alternative beauty styles in workplace fashion can disrupt the beauty industry by creating a new market for bold and unconventional beauty products.

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