# Electronic Ink Timepieces Twelve24 Introduced its E-ink Clock at CES 2014 By Michael Baxter | Published 2014-01-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/electronic-ink-clock References: [mashable](http://mashable.com/2014/01/08/clockone-e-ink/) What is an electronic ink clock exactly? Well that's a good question. For those who use [e-readers](https://www.trendhunter.com/trends/inkreader), the "ink" that shows up on the screen for your various books is written in electronic ink. The company Twelve24 is taking e-ink out of the books and slapping it on the wall with its new electronic ink clock. This thing is extremely large in size too -- it's not going to be an understated part of an office or living room it is going to be the [big obvious floating clock](https://www.trendhunter.com/trends/moir-clock) in the room. The design is of four big zero shaped digits that will flash when the time changes. It is a big idea with an equally big price tag, but that's what happens when CES comes to town ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 57% | Activity: 60% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **E-ink Clocks:** Disruptive innovation opportunity: Develop smaller, more affordable e-ink clocks for personal use. - **Large-scale Timepieces:** Disruptive innovation opportunity: Create innovative designs for large-scale, eye-catching timepieces in commercial spaces. - **Electronic Ink Displays:** Disruptive innovation opportunity: Explore new applications for electronic ink displays beyond e-readers and clocks. ### Sectors Adopting This - **Consumer Electronics:** Disruptive innovation opportunity: Pioneer the integration of e-ink technology in a wide range of consumer electronic products. - **Interior Design:** Disruptive innovation opportunity: Collaborate with designers to incorporate large-scale timepieces as statement pieces in interior design. - **Advertising:** Disruptive innovation opportunity: Utilize electronic ink displays for attention-grabbing advertisements and marketing campaigns. ## Related on Trend Hunter - [Large Poster-Like Displays](https://www.trendhunter.com/trends/inkposter-duna.md) - [Pixelated Flip-Style Wall Clocks](https://www.trendhunter.com/trends/miniot-klapklok.md) - [Electric Ink PC Screens](https://www.trendhunter.com/trends/bigme-aio.md) - [Printed Fortune Clocks](https://www.trendhunter.com/trends/houracle.md) - [E-Ink Modern Smart Screens](https://www.trendhunter.com/trends/bloomin8-eink-canvas.md) - [Ultra-Thin E-Paper Art Displays](https://www.trendhunter.com/trends/eink-photo-frame.md) - [Flowing Light Clocks](https://www.trendhunter.com/trends/crydal-scroll-clock.md) - [Chromatic E-Ink Picture Frames](https://www.trendhunter.com/trends/reflection-frame.md) - [Alternative Time Displays](https://www.trendhunter.com/trends/dozen-clock.md)