# Electrifying Donation Bracelets Electric Family Creates Friendship Bracelets for World Vision By Erin Fox | Published 2013-02-05 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/electric-family References: [electricfamily](http://electricfamily.com/) & [facebook](https://www.facebook.com/ElectricFam) There is nothing dismal about Electric Family; from the name to the company's vision, this electrifying company invigorates social change through fashion and music. The Electric Family bracelet was created to showcase the symbolic message of love and support from the music industry to its community. This band creates a special bond between charity initiatives and its user. The proceeds from the bracelets go to supporting the livelihood of children through World Vision. Electric Family wants to strengthen the bonds of people, as well as induce change to a culture. By marketing this bracelet at music festivals, the organization has opened its doors to a new audience. This allows it to speak to a whole new set of people who wouldn't be on the original target for World Vision's marketing scheme. **Contact Information** Electric Family [website](http://electricfamily.com/) Electric Family [Twitter](https://twitter.com/electricfamily) Electric Family [Facebook](https://www.facebook.com/ElectricFam) ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 9% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What's Driving This Trend - **Social Change Through Fashion:** Opportunity for fashion brands to leverage their products to support charitable causes and create a meaningful impact. - **Music Festival Marketing:** Music festivals provide a platform for organizations to reach a new audience and engage them in social initiatives. - **Unique Bracelet as a Symbol:** Creating a unique bracelet that symbolizes love, support, and charitable giving, opening up avenues for innovative designs and collaborations. ### Who This Affects Most - **Fashion:** Fashion brands can incorporate social impact initiatives and create products that resonate with consumers. - **Music:** Music festivals and artists can collaborate with charitable organizations to drive awareness and support for social causes. - **Jewelry:** Jewelry brands can explore the use of unique symbols and designs to create meaningful products with a purpose. ## Related on Trend Hunter - [Elephant-Inspired Charitable Fashion Lines](https://www.trendhunter.com/trends/elephant-family-usa.md) - [Mix-and-Match Scented Bracelets](https://www.trendhunter.com/trends/jelly-bands.md) - [Breast Cancer Awareness Jewelry](https://www.trendhunter.com/trends/olaeda-hopeful-heart-bracelet-for-breast-cancer-awareness.md) - [Purpose-Driven LGBTQ+ Jewelry Brands](https://www.trendhunter.com/trends/wicked-fabulous.md) - [Empowering Jewelry Designs](https://www.trendhunter.com/trends/empowering-jewelry.md) - [LED-Infused Festival Fashion](https://www.trendhunter.com/trends/tinsel-arcade.md) - [Inclusivity-Promoting Four-Piece Bracelet Sets](https://www.trendhunter.com/trends/fourpiece-bracelet-set.md) - [Beach-Inspired Phone Accessories](https://www.trendhunter.com/trends/popsockets-x-electric-picks.md) - [Charitable Jewelry Launches](https://www.trendhunter.com/trends/anne-sportun-x-the-love-club.md)