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# Novel Electrically-Powered Race Cars
Ford Recently Created Its First-Ever Electric Drag Race Car

By Daniel Johnson | Published 2020-04-24 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/electric-drag-race-car
References: [hypebeast](https://hypebeast.com/2020/4/ford-mustang-cobra-jet-1400-electric-dragster) & [corporate.ford](https://corporate.ford.com/homepage.html)

Ford recently created its first electric drag race car, in a collaborative effort with a number of its suppliers like MLe Racecars, Watson Engineering, AEMEV, as well as Cascadia. The brand's electric drag race car is titled the ‘Mustang Cobra Et 1400.’ Many of the details of the car are not available to the public, however, it is able to produce 1,00 horsepower.

Mark Rushbrook, the global head of Ford Performance Motorsports, spoke about the rationale behind the product, “We saw the Cobra Jet 1400 project as an opportunity to start developing electric powertrains in a race car package that we already had a lot of experience with, so we had performance benchmarks we wanted to match and beat right now."

Image Credit: Ford

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 34% | Activity: 1% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Electric Drag Race Cars:** Disruptive innovation opportunity: Developing electric powertrains in race cars to match and beat performance benchmarks.
- **Collaborative Racing Projects:** Disruptive innovation opportunity: Partnering with suppliers to create novel race cars with advanced technologies.
- **High-powered Electric Vehicles:** Disruptive innovation opportunity: Pushing the boundaries of electric vehicle performance with high horsepower capabilities.

### Who This Affects Most

- **Automotive Manufacturing:** Disruptive innovation opportunity: Integrating electric powertrains in conventional race car manufacturing processes.
- **Automotive Engineering:** Disruptive innovation opportunity: Designing advanced electric powertrains for race cars with increased power and efficiency.
- **Electric Vehicle Technology:** Disruptive innovation opportunity: Developing cutting-edge technologies to support the performance and power requirements of high-powered electric vehicles.

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