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# Adaptogenic CBD Drinks
Electric Cloud's Beverages Support the Mind and Body

By Laura McQuarrie | Published 2019-12-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/electric-cloud
References: [fabnews.live](https://fabnews.live/thirst-craft-help-electric-cloud-take-the-cbd-drink-market-by-storm/) & [thirstcraft](https://thirstcraft.com/work/electric-cloud/)

Electric Cloud makes [adaptogen-infused drinks with CBD](https://www.trendhunter.com/trends/sekwl) that are designed to support the mind and body with a sense of balance and calm. The naturally uplifting drinks are packaged in colorful cans that visually convey a sense of relaxation with their clean and uncomplicated graphics.

The [CBD beverages](https://www.trendhunter.com/trends/goodmellow) are offered in flavors like Cotton Candy, Juicy Peach, Blue Raspberry and Sour Watermelon, each of which is matched with a different color and a unique cloud icon.

As adaptogens are known for having opposing benefits, such as being strengthening and soothing or energizing and calming at the same time, Electric Cloud's CBD-infused products offer a functional way for people to feel [uplifted and refocused](https://www.trendhunter.com/trends/goodrays-refocus).

Image Credit: Thirst Craft

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 36% | Activity: 63% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Adaptogenic CBD Beverages:** Opportunities for creating functional beverages infused with CBD and adaptogens to support mental and physical wellness.
- **Naturally-uplifting Drinks:** Developing beverages that promote relaxation and balance using natural ingredients and simple graphics for packaging.
- **Opposing Benefits Adaptogens:** Exploring the potential of adaptogens that offer opposing benefits as functional ingredients for managing stress and promoting well-being.

### Sectors Adopting This

- **Wellness Beverages:** Creating functional beverages that help consumers manage stress and promote relaxation, infused with adaptogens and CBD.
- **Natural and Functional Beverage Packaging:** Innovating in the natural beverage packaging sector with clean and straightforward graphics that convey relaxation and balance.
- **Cannabis-infused Drinks:** Developing new drinks that incorporate the wellness benefits of CBD for a natural approach to managing stress and promoting well-being.

## Related on Trend Hunter

- [Clarifying Cannabis Refreshments](https://www.trendhunter.com/trends/hempbased-beverage.md)
- [Targeted Functional CBD Drinks](https://www.trendhunter.com/trends/medahuman.md)
- [Reviving CBD Drinks](https://www.trendhunter.com/trends/intune-cbd-drinks.md)
- [Hemp-Infused Hydrating Beverages](https://www.trendhunter.com/trends/cannade.md)
- [Functional Adaptogenic Elixirs](https://www.trendhunter.com/trends/botany-elixirs.md)
- [Feel-Good Functional Tonics](https://www.trendhunter.com/trends/brez-tonics.md)
- [Organic Wellness-Focused Drinks](https://www.trendhunter.com/trends/adaptogeninfused-sparkling-water.md)
- [Health-Focused Hemp Beverages](https://www.trendhunter.com/trends/pink-cloud.md)
- [Adaptogenic THC Spritzes](https://www.trendhunter.com/trends/ruby-red-ranch-water.md)
