# Softening Elbow Patches This Elbow Skincare Mask Boosts Moisture to Eliminate Dryness By Jana Pijak | Published 2016-09-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/elbow-skincare References: [kollectionk](https://kollectionk.com/collections/body-care/products/etude-bebe-elbow-mask) The Etude Bebe Elbow Mask is a product that brings attention to the importance of elbow skincare practices -- often going ignored during traditional beauty routines. The elbow skincare patches come in a two sheet set and are applied to boost moisture and eliminate dryness. For many, rough elbows are simply a reality and can be neglected with the exception of traditional moisturizer applications. This specialized skincare product by Korean skincare brand Etude House finds a solution to this common problem and is sourced using brightening ingredients. In addition to their brightening Vitamin C agents, the patches also feature Hyaluronic Acid which is proven to soften skin while balancing its overall appearance and eliminating dead skin particles. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 27% | Activity: 52% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Elbow Skincare:** The trend of specialized skincare products for otherwise neglected areas of the body such as elbows presents an opportunity for beauty companies to innovate and fill a gap in the market. - **Specialized Skincare Patches:** The trend of specialized skincare patches for specific areas of the body presents an opportunity for beauty companies to provide targeted solutions for common skin problems. - **Brightening Ingredients:** The trend of using brightening ingredients in skincare products, such as Vitamin C, presents an opportunity for beauty companies to tap into the growing demand for natural, effective, and safe ingredients. ### Who This Affects Most - **Beauty & Skincare:** The beauty and skincare industry can capitalize on the trend of specialized skincare products for otherwise neglected areas of the body and the use of specialized skincare patches to provide targeted solutions for common skin problems. - **Health & Wellness:** The health and wellness industry can benefit from the trend of using natural, brightening ingredients in skincare products to offer safe and effective solutions for combating dryness and other skin concerns. - **Personal Care Products:** The personal care products industry can take advantage of the trend of specialized skincare products for specific areas of the body by offering innovative solutions for common skin problems that are otherwise not addressed by traditional moisturizing products. ## Related on Trend Hunter - [Overnight Hand Hydration Masks](https://www.trendhunter.com/trends/overnight-skincare-treatment.md) - [Anti-Aging Beauty Patches](https://www.trendhunter.com/trends/face-smoothing-patches.md) - [Skincare Boosting Technology](https://www.trendhunter.com/trends/patchology-skincare.md) - [Reparative Skincare Pads](https://www.trendhunter.com/trends/ultra-repair-hydrating-pillow-pads.md) - [Skin Support Patches](https://www.trendhunter.com/trends/skin-support-patch.md) - [Antioxidant-Fueled Eye Patches](https://www.trendhunter.com/trends/chebula-multicorrective-eye-patches.md) - [Cream-Infused Sheet Masks](https://www.trendhunter.com/trends/milk-rx-compress.md) - [Buttery Under-Eye Masks](https://www.trendhunter.com/trends/reusable-eye-masks.md) - [UV-Blocking Hydrogel Sun Patches](https://www.trendhunter.com/trends/hydrogel-sun-patches.md)