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# Exceptionally Solitary Swimwear Editorials
The El Pais Weekly June 2014 Ymre Photoshoot is Lonely

By Jordy E | Published 2014-06-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/el-pais-weekly-june-2014
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2014/06/ymre-stiekema-by-thomas-whiteside-for-el-país-semanal-june-2014.html) & [elpais](http://elpais.com/elpais/portada_america.html)

The El Pais Weekly June 2014 Ymre Stiekema photoshoot displays the model within a series of [haute swimsuit looks](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty). Interestingly, photographer Thomas Whiteside captured the chic outfits in a remarkably solitary manner as Stiekema stood in entirely abandoned scenes, enabling him to focus solely on the model and the apparel.

Stylist Juan Cebrian mixed up the standard summertime apparel lot. [Leather bikini bottoms](https://www.trendhunter.com/trends/tyler-mcgillivary-3) were matched with black knit jumpers, animal print tights, [cut out one piece suits](https://www.trendhunter.com/trends/onewith-x-claire-buckley) and low hanging tops. Together the items gave way to outfits that break the mold this season, offering up a dose of inspiration for readers.

Large architectural wonders added to the lonely nature of this El Pais Weekly production. Gigantic archways were used to display Stiekema on her own, making her appear quite small before the backdrop.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 19% | Activity: 15% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Solitary Swimwear Editorials:** Disruptive innovation opportunity: Explore new ways to showcase swimwear by capturing models in abandoned, solitary scenes for a unique and attention-grabbing editorial concept.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunity: Introduce unconventional, boundary-breaking swimwear designs and styling to cater to the growing demand for unique and standout fashion pieces.
- **Photography:** Disruptive innovation opportunity: Develop innovative techniques and approaches to capture fashion photography by incorporating deserted, architectural backdrops for a visually striking and emotionally evocative aesthetic.

## Related on Trend Hunter

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- [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md)
- [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)
