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# Sporty Landmark Accomodations
This Luxury Eiffel Tower Apartment Was Designed for the UEFA Euro

By Laura McQuarrie | Published 2016-06-16 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/eiffel-tower-apartment
References: [luxurylaunches](http://luxurylaunches.com/travel/were-taking-you-inside-the-exclusive-eiffel-tower-apartment-that-was-created-for-the-uefa-euro-2016.php) & [forbes](http://www.forbes.com/forbes/welcome/)

For this year's UEFA Euro 2016 championship, vacation rental marketplace HomeAway created the first-ever Eiffel Tower apartment. The interior suite that sits 187 feet off of the ground is actually a conference room inside of the Eiffel Tower that was transformed into a cozy abode by French interior designer Benoît Leleu in less than 48 hours. The [soccer-themed space](https://www.trendhunter.com/trends/henkel-house) features two spacious bedrooms, a lounge area, an urban greenhouse and incredible views of the surrounding Paris landscape with floor-to-ceiling windows.

As part of a contest for the European championship, HomeAway is offering up this [apartment space](https://www.trendhunter.com/trends/bergre-paris-ix) to a few lucky fans for the sporting event.

With many consumers looking for [experiential tourism experiences](https://www.trendhunter.com/trends/super-bowl-experience), unconventional accommodations like these are being created to promote everything from products and brands to events and movies.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 61% | Activity: 15% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Key Themes Behind This Trend

- **Experiential Tourism:** Opportunity for businesses to create unconventional accommodations to attract consumers seeking unique travel experiences.
- **Event Accommodations:** Potential for creating specialized accommodations for specific events, such as this Eiffel Tower apartment designed for UEFA Euro 2016.
- **Luxury Hospitality:** Innovation in transforming unique spaces, like conference rooms, into luxurious accommodations to cater to high-end travelers.

### Where This Applies

- **Hospitality:** Hospitality industry can capitalize on the trend of experiential tourism by offering unique and unconventional accommodations.
- **Tourism:** Tourism industry can benefit by providing specialized accommodations and experiences for specific events, such as major sporting championships.
- **Interior Design:** Interior design industry has opportunities to transform unconventional spaces into cozy and luxury accommodations, like the Eiffel Tower apartment.

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