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# Vegetable-Inspired Tonal Sneakers
Nike Remixes Its Air VaporMax Plus in a New Eggplant Colorway

By Amy Duong | Published 2018-10-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/eggplant-colorway
References: [hypebeast](https://hypebeast.com/2018/10/nike-air-vapormax-plus-eggplant) & [store.nike](https://store.nike.com/us/en_us/)

Sportswear label [Nike](https://www.trendhunter.com/trends/fierce-purple) introduces a new tonal iteration of its signature Air VaporMax Plus silhouette entitled the Eggplant colorway. The new silhouette is adorned in purple hues as a nod to the vegetable's deep tones and the footwear model itself is a hybrid design. It blends together the label's iconic Air VaporMax and [Air Max Plus](https://www.trendhunter.com/trends/air-max-plus-6) as the uppers draw design cues from the Air Max Plus and the sole unit draws from the VaporMax.

The new Eggplant colorway is complete in a black upper constructed from neoprene materials and has muted details done in a light purple grid design. It is accompanied by a curved cage overlay finished in gradient hues of purple. Additional details include its aqua blue tongue patch and heel pull tab done in s green and orange. This all rests on the foundation of the aforementioned VaporMax sole unit in a translucent purple.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 41% | Activity: 23% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Tonal Sneakers:** Opportunity for sportswear companies to explore vegetable-inspired colorways and hybrid designs for sneakers, adapting to changing fashion trends.
- **Hybrid Designs:** Sportswear brands can imagine disruptive innovation opportunities by experimenting with various sneaker styles and combining them to create unique and fresh models.
- **Colorway Trends:** Footwear businesses can look to introduce new shades and color palettes inspired by everyday objects, tapping into consumer preferences and demand for unique shoes.

### Who This Affects Most

- **Sportswear:** Sportswear companies can leverage their expertise in comfort, performance, and styling to bring creative and functional footwear elements to the market.
- **Fashion:** Fashion industry can identify new trends and themes in footwear design, incorporating unique sources of inspiration that resonate with consumers.
- **Design:** Design firms can work with sneaker makers to explore new materials, textures, and aesthetics, adding value to the products and helping them stand out in a crowded market.

## Related on Trend Hunter

- [Bold Spring-Ready Sneakers](https://www.trendhunter.com/trends/fierce-purple.md)
- [Bold Spring-Ready Layered Sneakers](https://www.trendhunter.com/trends/vivid-purple-colorway.md)
- [Bold Tonal Gradient Sneakers](https://www.trendhunter.com/trends/air-max-plus-6.md)
- [Layered Green Tonal Sneakers](https://www.trendhunter.com/trends/zoom-vomero-5-6.md)
- [Bold Gradient Tonal Sneakers](https://www.trendhunter.com/trends/aqua-colorway.md)
- [Tropical-Inspired Sneaker Colorways](https://www.trendhunter.com/trends/peach-and-teal.md)
- [Chromatic Overlaid Sleek Sneakers](https://www.trendhunter.com/trends/metallic-pewter.md)
- [Vegetable-Inspired Tonal Skate Shoes](https://www.trendhunter.com/trends/asparagus-colorway.md)
- [Green-Tinged Layered Sneakers](https://www.trendhunter.com/trends/evergreen-aura.md)
