# Single Serve Branding Efficiency Avene Packaging Makes Carrying Cosmetics Easy By Amelia Roblin | Published 2011-07-04 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/efficiency-avene-packaging References: [thedieline](http://www.thedieline.com/blog/2011/7/4/efficiency.html) & [lsa-paris](http://www.lsa-paris.com/) Although it's satisfying to buy a big bottle of lotion at a discount, it's a hassle to bring tote it on a trip to the beach. Efficiency Avene packaging suggests a different means of wrapping salon products, which is optimized for handy interaction between the cosmetics and the consumer. Sharif Sahraoui of La Seconde d'Après designed these long boxes with [single serving sachets](https://www.trendhunter.com/trends/arcade-beauty-paper-packette) that look a great deal like disposable teabags. In fact, these folded silver foil pouches contain Avène and Filorga [body creams](https://www.trendhunter.com/trends/moisturizer-jars) that are encased for the [convenient stashing in purses and pockets](https://www.trendhunter.com/trends/balenciaga-discovery-box) for use on the go. Although it isn't clear exactly from where the materials in Efficiency Avene packaging come, the tiny packets and their crates are apparently a more environmentally friendly solution to plastic bottles as well. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 70% | Activity: 73% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Efficiency Packaging:** Efficiency Avene packaging offers a more convenient and handy interaction between cosmetics and consumers, providing single serving sachets for on-the-go use. - **Environmentally Friendly Solutions:** Efficiency Avene packaging presents a more eco-friendly alternative to traditional plastic bottles, with the use of tiny packets and crates. - **Optimized Consumer Experience:** Efficiency Avene packaging enhances the consumer experience by providing portable, pocket-sized sachets for easy carrying and use. ### Industries Being Reshaped - **Cosmetics:** Efficiency Avene packaging disrupts the cosmetics industry by offering innovative and portable packaging solutions for convenience and ease of use. - **Packaging:** Efficiency Avene packaging introduces a disruptive innovation opportunity by providing a more environmentally friendly and convenient packaging solution, with single serving sachets. - **Travel:** Efficiency Avene packaging presents a disruptive innovation opportunity in the travel industry by offering compact and easily portable cosmetics packaging for on-the-go use. ## Related on Trend Hunter - [Pocket-Sized Skincare Packaging](https://www.trendhunter.com/trends/color-capsule.md) - [Travel-Friendly Toiletry Packaging](https://www.trendhunter.com/trends/carry-on-bottle.md) - [Targeted Treatment Packaging](https://www.trendhunter.com/trends/pharma-care.md) - [Miniature Makeup Packaging](https://www.trendhunter.com/trends/makeup-minis.md) - [Interchangeable Component Cosmetic Packaging](https://www.trendhunter.com/trends/adapt-collection.md) - [Shape-Making Cream Packaging](https://www.trendhunter.com/trends/shapeup-tube.md) - [Sustainable Paper Cosmetic Packaging](https://www.trendhunter.com/trends/arcade-beauty-paper-packette.md) - [Portable Cosmetic Tube-Bottles](https://www.trendhunter.com/trends/tottle.md) - [Pod-Style Skincare Packaging](https://www.trendhunter.com/trends/junoco-2.md)