# Mile High Club Drink Ads Effen Vodka Can be Enjoyed Anywhere By Luisa Amanda Gomes | Published 2010-04-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/effen-vodka References: [adsoftheworld](http://adsoftheworld.com/media/print/effen_vodka_stewardess) The print campaign for Effen Vodka certainly utilizes its brand name in a salacious manner. There are many places you can enjoy a [vodka beverage](https://www.trendhunter.com/trends/premium-vodka-cocktails), but there are specific places that you can take in the pleasure of an 'Effen' vodka. As the print campaign says, "There's nothing more satisfying than Effen on a plane." Other enjoyable locations included in their print campaign is the penthouse and the [ski lodge](https://www.trendhunter.com/trends/holiday-vodka). There's no mention of the bedroom, but I guess Effen in the bedroom is just plain silly. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 72% | Activity: 80% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **Alcohol Advertising:** The trend of provocative advertising campaigns from alcohol companies to increase brand visibility and customer engagement. - **Luxury Alcohol Brands:** The trend of luxury alcohol brands promoting their products as exclusive and high-end experiences. - **Travel-themed Alcohol Marketing:** The trend of alcohol companies marketing their products as an integral part of a luxury travel experience. ### Where This Applies - **Alcohol and Beverage:** Opportunity for alcohol companies to create provocative advertising campaigns that target luxury customers and promote high-end drinking experiences. - **Travel and Hospitality:** Opportunity for travel and hospitality brands to partner with luxury alcohol companies and offer high-end drinking experiences as part of their package. - **Marketing and Advertising:** Opportunity for marketing and advertising companies to help luxury alcohol brands develop provocative campaigns that increase their brand visibility and customer engagement. ## Related on Trend Hunter - [Unconventionally Categorized Drinks](https://www.trendhunter.com/trends/smirnoff-ice-drops.md) - [Spontaneous Summer Picnics](https://www.trendhunter.com/trends/hangout-of-home.md) - [Two-Ingredient Vodka Campaigns](https://www.trendhunter.com/trends/neft-vodka.md) - [Next-Gen Bourbon Campaigns](https://www.trendhunter.com/trends/worth-the-envy.md) - [LGBTQ+ Wedding Campaigns](https://www.trendhunter.com/trends/skyy-says-i-do.md) - [Vodka-Movie Crossover Campaigns](https://www.trendhunter.com/trends/nope.md) - [LGBTQ+ Vodka Campaigns](https://www.trendhunter.com/trends/coming-out-again.md) - [Love-Themed One-Gram Cannabis Vapes](https://www.trendhunter.com/trends/strawberry-champagnes.md) - [Dance-Centric Vodka Martini Ads](https://www.trendhunter.com/trends/vive-le-martini.md)