# Ghostly Menswear The Edwin 2010 Fall Collection is a Selection of Hauntingly Stylish Workwear By Alex Scott | Published 2010-04-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/edwin-2010-fall-collection References: [hypebeast](http://hypebeast.com/2010/04/edwin-portraits-2010-fallwinter-collection-lookbook/) & [edwin-europe](http://www.edwin-europe.com/) I hope you're ready to bring plaid back, because the Edwin 2010 Fall collection sure is. Taking its influence partly from what the label calls "the post-Vietnam unrefined fashion," this line features a selection of outerwear that certainly can handle the elements and the outdoors. With [wool jackets, fleece sweaters](https://www.trendhunter.com/trends/gramicci-fw25) and cotton button-downs, this label prides itself on offering [stylish workwear](https://www.trendhunter.com/trends/fw25-workwear) that you can sport pretty much anywhere. The Edwin 2010 Fall collection is a nice alternative to high fashion with its [subtle simple pieces](https://www.trendhunter.com/trends/fallwinter-2025), yet offers enough contemporary style so that you don't feel like you're wearing your grandfather's clothes. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 4% | Activity: 14% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Plaid Revival:** Disruptive innovation opportunity: Explore new design possibilities and materials for modern plaid patterns in fashion. - **Outdoor Workwear:** Disruptive innovation opportunity: Develop innovative fabric technologies and functional designs for durable outdoor workwear. - **Contemporary Heritage:** Disruptive innovation opportunity: Blend classic workwear aesthetics with modern style elements to create a new genre of heritage fashion. ### Who This Affects Most - **Fashion Design:** Disruptive innovation opportunity: Collaborate with fashion designers to create unique collections that revive traditional workwear styles. - **Textile Manufacturing:** Disruptive innovation opportunity: Develop sustainable and technologically advanced fabrics for outdoor workwear. - **Marketing and Distribution:** Disruptive innovation opportunity: Implement targeted marketing strategies and efficient distribution channels to reach a broader audience for heritage-inspired fashion. ## Related on Trend Hunter - [Heritage-Inspired Bold Workwear](https://www.trendhunter.com/trends/beams-plus-fw25.md) - [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Middle Eastern-Inspired Fall Fashion](https://www.trendhunter.com/trends/act-ii-collection.md) - [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Timeless Sophisticated Fashion Collections](https://www.trendhunter.com/trends/fallwinter-2025.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Luxury Earth-Toned Workwear](https://www.trendhunter.com/trends/still-doesnt-matter.md)