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# Vintage Rocker Editorials
Edie Campbell's i-D Magazine Editorial Showcases Her Rebellious Side

By Vasiliki Marapas | Published 2014-06-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/edie-campbell-id-magazine
References: [wearesodroee](http://wearesodroee.com/2014/06/10/my-generation/) & [id-mag](http://www.id-mag.com/)

The choppy black hair and [rocker chick aesthetic](https://www.trendhunter.com/trends/essie-punk-at-heart-collection) featured in Edie Campbell's i-D Magazine editorial, titled 'My Generation,' is remincient of the legendary Joan Jett.

Like Jett, Campbell definitely looks like a woman who "doesn't give a damn about her bad reputation." Fashion editor Sarah Richardson dressed Campbell an assortment of mod prints, [leather mini skirts](https://www.trendhunter.com/trends/at-the-edge-of-time) and fur coats that pay homage to the fierce musician who brought us classics like 'Crimson and Clover' and 'I Hate Myself for Loving You.' Makeup artist Miranda Joyce used a heavy hand when she applied Campbell's [charcoal liner](https://www.trendhunter.com/trends/il-pranzo-campaign) to really complete the look.

Photographer Marlene Marino shot Campbell looking like a girl from the wrong side of the tracks for the i-D Magazine Summer 2014 issue.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 85% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Vintage-inspired Fashion Editorials:** Fashion editorials that pay homage to iconic musicians and their style choices may become more prevalent in the fashion industry.
- **Revival of the Rocker Chick Aesthetic:** The rocker chick aesthetic may make a comeback and inspire fashion trends for rebellious youth.
- **Choppy Black Hair as a Fashion Statement:** Choppy black hair may become a popular fashion statement and inspire new hair trends.

### Where This Applies

- **Fashion Industry:** The fashion industry can capitalize on the rebirth of vintage-inspired fashion editorials and the revival of the rocker chick aesthetic to create new collections and styles for consumers.
- **Cosmetics Industry:** The cosmetics industry can create makeup lines and tutorials that help consumers achieve a grungy, rocker chick look.
- **Beauty Industry:** The beauty industry can create hair products and services that cater to individuals who want to achieve a choppy black hair style.

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