# Malleable Sweet Slime Desserts The Jello-O Play Edible Slime Comes in Two Flavor Options By Michael Hemsworth | Published 2018-11-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/edible-slime References: [chewboom](https://www.chewboom.com/2018/11/15/jello-o-play-introduces-new-edible-slime-in-two-fruity-flavors/) & [kraftrecipes](https://www.kraftrecipes.com/brands/kraft-jello) The popularity of [slime amongst child consumers](https://www.trendhunter.com/trends/gui-gui) has seen a stark rise in the past year or so, which has some brands getting on the bandwagon with products like the Jello-O Play Edible Slime. Intended to be mixed up and played with, the product comes in canisters containing enough to make [two large batches of slime](https://www.trendhunter.com/trends/slime-life-cheeseburger-diy-slime-kit) that is 100% edible. The product is easy to mix up by children under parental supervision and comes in two flavorful options including Unicorn and Monster, which are strawberry and lime, respectively. The Jello-O Play Edible Slime products will start rolling out to retailers nationwide this December and come as part of the brands move towards [interactive food products](https://www.trendhunter.com/trends/jiggly-fruit-snacks) as part of the Play line. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 38% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Rise of Edible Slime:** The popularity of slime among child consumers has led to the rise of edible slime products. - **Interactive Food Products:** Brands are moving towards interactive food products that offer a playful experience for consumers. - **Product Innovation for Children:** Companies are creating innovative products targeted specifically at children to capture their attention and interest. ### Industries Being Reshaped - **Food & Beverage:** The food and beverage industry can explore the creation of interactive and edible products for children. - **Toy & Entertainment:** The toy and entertainment industry can tap into the popularity of slime and develop interactive play products for children. - **Consumer Goods:** Consumer goods companies can introduce new and unique products aimed at children's play and entertainment. ## Related on Trend Hunter - [Ice Cream-Inspired Slime Toys](https://www.trendhunter.com/trends/ice-cream-slime.md) - [Supermarket-Inspired Slime Toys](https://www.trendhunter.com/trends/zuru-slime-mart.md) - [Vibrant Slime Collections](https://www.trendhunter.com/trends/sloomoo-institute.md) - [Candy-Inspired Slime Experiences](https://www.trendhunter.com/trends/slime-experience.md) - [Viral Satisfying ASMR Toys](https://www.trendhunter.com/trends/slime-life.md) - [Gooey Sour Gummy Dips](https://www.trendhunter.com/trends/goodunkers.md) - [Next-Gen Gelatin Desserts](https://www.trendhunter.com/trends/gelee.md) - [Sensory Ultra-Sour Candies](https://www.trendhunter.com/trends/slime-licker-products.md) - [Burger-Themed Slime Sets](https://www.trendhunter.com/trends/slime-life-cheeseburger-diy-slime-kit.md)